Tuesday 3 September 2013

Stories on 3rd Sep '13

Future-ready Alliance
Armed with an ISO certification, Rajesh Kaul celebrates The One Alliance’s 11th anniv and is bullish about the future
http://www.mxmindia.com/?p=53624

Publicis launches 360-deg campaign for Park Avenue beer shampoo
J K Helene Curtis Ltd's TVC and 360-degree marketing campaign will focus on the core proposition of a male-specific shampoo through a beer ingredient that men identify with
http://www.mxmindia.com/?p=53620

Neo's Prasana Krishnan joins Sony Six as Business Head
The former COO of Neo Sports joins Sony Six as Business Head
http://www.mxmindia.com/?p=53632

'Find what you seek' with Ogilvy's Incredible India campaign
The Ministry of Tourism, Government of India, asked its agency Ogilvy & Mather to take the 'Incredible India' brand forward leading to 17 executions of the creative idea - Find what you seek
http://www.mxmindia.com/?p=53596

Devraj Basu to head Law & Kenneth's Kolkata ops
Mr Basu joins L&K as Senior VP & GM- Kolkata Operations
http://www.mxmindia.com/?p=53597

Sonali Dhawan to take over as marketing director at P&G India
The former marketing director for P&G's pet care biz for Asia and ANZ takes over from Kainaz Gazder who is relocating to P&G China to head the baby-care business in Taiwan and Hong Kong
http://www.mxmindia.com/?p=53603

Ranjona Banerji: Juvenile hysteria on News TV
Ranjona Banerji recalls the 1976 film Network and wants to shout out: "I’m as mad as hell and I can’t take this any more"