Monday 30 December 2013

Stories on 30th Dec '13

The Year in News Media
The internet has busted everyone and there is no protection for journalists any more, as public pressure makes cover-ups difficult, writes Ranjona Banerji.
http://www.mxmindia.com/2013/12/the-year-in-news-media/


Maxus wins Kotak Mahindra business
The mandate came in to Maxus after a multi-agency pitch
http://www.mxmindia.com/2013/12/maxus-wins-kotak-mahindra-business/

Rishikar Krishna steps into Radio Mirchi as Marketing Head, Mirchi Properties
Mr Krishna will be responsible for conceptualizing, designing and marketing various intellectual properties of Radio Mirchi
http://www.mxmindia.com/2013/12/rishikar-krishna-steps-into-radio-mirchi-as-marketing-head-mirchi-properties/

What an Idea, Sirji! Cellco revives 2009 ad, after AAP 'referendum'
Lowe Lintas created a 25-second re-edited version of the original 45-second spot which was aired on news channels for five days
http://www.mxmindia.com/2013/12/what-an-idea-sirji-cellco-revives-2009-ad-after-aap-referendum/

Amith Prabhu: 13 PR savvy Indian events and people of 2013
Amith Prabhu lists 13 people and events (and hence public relations milestones) that shaped conversations in India in 2013
http://www.mxmindia.com/2013/12/amith-prabhu-13-pr-savvy-indian-events-and-people-of-2013/

Reliance Retail to turn hypermarkets into wholesale stores, to court kirana shops
The move is yet another sign of modern retail’s inability to effectively take on neighbourhood stores in India
http://www.mxmindia.com/2013/12/reliance-retail-to-turn-hypermarkets-into-wholesale-stores-to-court-kirana-shops/

As Sholay releases in 3D, Jai-Veeru come alive on games
Get set for action with Jai and Veeru in free-to-play 'Sholay: Bullets of Justice' game