All that glitters on Akhsaya Tritiya is gold!
For, after Dhanteras, Akshaya Tritiya has emerged as the next big day for sale of jewellery
http://www.mxmindia.com/?p=18478
Peter Mukerjea: A Real Live Whodunnit?
The biggest global media business event, so far in 2012 and by all probability, in all of 2012, is about to begin this week in a court room in London, writes Peter Mukerjea in 'Media Mullings'
http://www.mxmindia.com/?p=18475
Digitization to up Pay TV penetration by 150% in 5 years, says MPA report
Digital Pay TV penetration of TV homes in India will grow from less than 20% in 2011 to 50% by 2016, and 61% by 2020, a new report by Media Partners Asia (MPA) indicates
http://www.mxmindia.com/?p=18449
Madison Media wins Crompton Greaves AOR
The agency will handle its entire range of Products including fans, lights, lighting fixtures, pumps and electric appliances
http://www.mxmindia.com/?p=18458
9XM launches international music channel 9XO
9XO is the sixth music channel from the 9XM group and will air contemporary and non-stop English and international music
http://www.mxmindia.com/?p=18448
Pakistani fashion retailers eye Indian markets
With huge demand for Pakistani muslin and lawn dresses, Pakistani retailers believe India could figure as their largest market after the US and UK if trading were to be opened up.
http://www.mxmindia.com/?p=18464
92.7 BIG FM brings back the memories of Pancham Da with Yaadon Mein Pancham
The show to air across 29 HSMs and reach out to over 5mn audiences
http://www.mxmindia.com/?p=18447
Perfetti signs on Kareena Kapoor as brand ambassador for Alpenliebe 2 Choco Eclairs
This is the first instance of a celebrity endorsement in the eclairs category and also Ms Kapoor's first brand endorsement in the confectionary category
http://www.mxmindia.com/?p=18504
We hope digital could translate into more benefits to clients: Ajay Chandwani
Digital is the flavour of the year, it is because digital is a new medium, it is an evolving medium and it is very fashionable these days to talk about digital, says Ajay Chandwani, Director, Percept
http://www.mxmindia.com/?p=18465
We're here 2 get inspired & celebrate: Ajay Kakar
Awards are just another recognition for marketers and agencies to do more better says Ajay Kakar, CMO-Financial Services, Aditya Birla Group
http://www.mxmindia.com/?p=18466
ASCI, Goafest announce winners of 'ASCI Mobile Movie Challenge'
Competition organized to encourage self regulation in advertising huge success
http://www.mxmindia.com/?p=18459
Rahul Jauhari's 5 must-do's on the Web
Rahul Jauhari on five things you can't afford to forget on the Net
http://www.mxmindia.com/?p=18456
Debrief: IDEA 3G: Sirji, it's not working!
In short, IDEA fails this time on all counts. What a mess! They may as well have chosen hell as the setting. That may have been apt
http://www.mxmindia.com/?p=18457
[MJR] It's all about how the media operates
In Freaking News, which will now appear every Tuesday and Friday, Ranjona Banerji reviews the fare in the morning papers and the nightly news. And sometimes the afternooners, the newsmags and all that's on the Web
http://www.mxmindia.com/?p=18472
