Wednesday 12 February 2014

Stories on 12th Feb '14

Nokia engages with consumers, the digital way
We kick off a new series of interviews with CMOs on their digital marketing initiatives. First off: Viral Oza of Nokia India
http://www.mxmindia.com/2014/02/nokia-engages-with-consumers-the-digital-way/

Reprieve for TAM as Kantar gets stay on govt’s crossholding guidelines.
TAM co-owner Kantar Market Research Services petition to the Delhi High Court asking for a stay on the the government's guidelines on TV measurements has had a favourable response from the High Court
http://www.mxmindia.com/2014/02/reprieve-for-tam-as-kantar-gets-stay-on-govt%E2%80%99s-crossholding-guidelines/

Goafest blues continue. Nakul Chopra steps down as chairman, org committee
The delays in holding Goafest meant much time away from the high pressure work as CEO - South Asia of Publicis Worlwide
http://www.mxmindia.com/2014/02/goafest-blues-continue-nakul-chopra-steps-down-as-chairman-org-committee/

Gurmit Singh quits Forbes India as CEO to join Yahoo as India MD
Mr Singh takes on the position left vacant after Arun Tadanki quit Yahoo last year
http://www.mxmindia.com/2014/02/gurmit-singh-quits-forbes-india-as-ceo-to-join-yahoo-as-india-md/

Damodar Mall to helm Reliance's supermarket biz
The retail business veteran will take over from Rob Cissell as CEO of the Mukesh Ambani group's supermarket and hypermarket division
http://www.mxmindia.com/2014/02/damodar-mall-to-helm-reliances-supermarket-biz/

Josy & Aggie to present Ad Club Creative Review, event kicks off Club's Diamond Jubilee
The Advertising Club, which completes 60 years of existence this year, has planned a series of new activities
http://www.mxmindia.com/2014/02/josy-aggie-to-present-ad-club-creative-review-event-kicks-off-clubs-diamond-jubilee/

Prasoon Pandey to head film craft jury at Dubai Lynx
Senior ad film director Prasoon Pandey will head the Film Craft jury at the Dubai Lynx International Festival of Creativity to be held in Dubai from March 9 to 11.
http://www.mxmindia.com/2014/02/prasoon-pandey-to-head-film-craft-jury-at-dubai-lynx/

Indian car buyer act very rationally: Deloitte report
Service quality, product reliability, and re-sale value continue to be pertinent factors in determining brand choice
http://www.mxmindia.com/2014/02/indian-car-buyer-act-very-rationally-deloitte-report/