Tuesday 19 August 2014

Stories on 19th Aug 14

Somewhat Seriously: Martin beats Arnab 7-4 in Shadow Boxing
Sanjeev Kotnala presents his take on the IAA Conversations event with Sir Martin Sorrell and Arnab Goswami
http://www.mxmindia.com/2014/08/somewhat-seriously-martin-beats-arnab-7-4-in-shadow-boxing/

REALTY CHECK: Day 9 | Jackbastian Nazareth: After the elections, fence-sitting investors have become active
State governments need to adopt a proactive role in creating affordable housing and work on the public private partnership model with realtors to develop such projects, writes Jackbastian Nazareth, Group CEO, Puravankara Projects Limited
http://www.mxmindia.com/2014/08/realty-check-day-9-jackbastian-nazareth-after-the-elections-fence-sitting-investors-have-become-active/

Achche Din Aane Waale Hain: GroupM revises adspend growth to 12.5% from earlier 11.6%
Rejoice: GroupM has revised AdEx estimates to 12.5% from 11.6% released earlier this year
http://www.mxmindia.com/2014/08/achche-din-aane-waale-hain-groupm-revises-adspend-growth-to-12-5-from-earlier-11-6/

Ranjona Banerji: Why should the media bend when it can crawl?
The media continues with its long leash to the new government as it genuflects before each pronouncement writes Ranjona Banerji
http://www.mxmindia.com/2014/08/ranjona-banerji-why-should-the-media-bend-when-it-can-crawl/

HDFC Life unveils a new ad campaign
Campaign to create awareness about the new and unique combination of features available in HDC Life’s term plan Click 2 Protect Plus
http://www.mxmindia.com/2014/08/hdfc-life-unveils-a-new-ad-campaign/

Business India appoints Fourth Dimension Media
Business India Publications has appointed Fourth Dimension Media Solutions as its sales concessionaire to strengthen its existing sales team and increase its strategic reach with clients and media houses
http://www.mxmindia.com/2014/08/business-india-appoints-fourth-dimension-media/

Fotocorp turns 10!
India's pioneering news photo agency now has a bank of over 3 lakh editorial images.
http://www.mxmindia.com/2014/08/fotocorp-turns-10/

Madhuri Dixit appointed Brand Ambassador for Mahakosh Edible Oils
TVC and marketing campaign featuring the leading Bollywood actress to follow soon
http://www.mxmindia.com/2014/08/madhuri-dixit-appointed-brand-ambassador-for-mahakosh-edible-oils/

What Ticks for Indian Consumers/ Family - Vijay Bobby and Avik Chattopadhyay
Continuing with our extracts from the second edition of the MxMIndia Annual, we present contributions by Vijay Bobby and Avik Chattopadhyay
http://www.mxmindia.com/2014/08/what-ticks-for-indian-consumers-family-vijay-bobby-and-avik-chattopadhyay/