Monday 3 October 2016

Stories on 3rd Oct '16

10 Takeaways from Kyoorius Designyatra 2016
Naresh Gupta wonders why mainline advertising agencies do not attend the yatra in larger numbers as he lists his 10 key takeaways from KDY 2016. Read more

Kahani Designworks and Ek Type win Black Elephant at Kyoorius Design Awards
Mumbai-based Kahani Designworks and Ek Type were the Black Elephant winners for their campaigns for The State of Architecture and Baloo respectively. Read more

JWT wins mandate for Gowardhan Ghee & Go Cheese
JWT won this account on the back of high quality strategic and creative presentation. Read more

Times Network awarded Porter Prize for outstanding contribution to business
The 'Creating Distinctive Value' award honoured Times Network International Business for their outstanding performance in the industry. Read more

It's official. Sakal Media Group appoints Pradeep Dwivedi as CEO
Dwivedi will take charge of print dailies, magazines, television, digital business as well as on-ground activations and innovative media solutions businesses.Read more

Flipkart announces its biggest integrated brand communication campaign
As opposed to The Big Billion Days 2015, which was an 'App only' sale, this year the sale is being extended across all platforms - App, website and m-site. Read more

IBD unveils brand campaign for Morisons Baby Dreams
Morisons Baby Dreams salutes such mothers, by giving them high quality infant care products, that helps them take care of their child. Read more