Time for telly to look at customisation to up revenues
Are our TV channels doing enough to monetise the huge opportunity around this festive season, asks Shailesh Kapoor. Read more
Ranjona Banerji: Will Times Now learn something from its owners?
"Vineet Jain's tweet is wise and wide-seeing. It looks at the importance of soft power and its undeniable influence on choices. It is a long-term view on how to "infiltrate" Pakistan with culture and thought. Forcing Pakistanis in Bollywood or random film people in India to denounce Pakistan is just smoke and mirrors. An attempt by Times Now to create drama and more noise than the next news channel one touch on the remote away," writes Ranjona Banerji. Read more
Dentsu Impact adds digital and CRM capability
Kartikeya Srivastava to lead new divisions. Read more
Deltin Group of Hotels associates itself with FC Goa for ISL
The team is owned by Goan Football Club Pvt. Ltd. which consists of Jaydev Mody, Venugopal Dhoot and Virat Kohli. Read more
Fiama celebrates positivity with its "Dil ko de Lift" campaign
Fiama brings to life the importance of looking at the bright side. Read more
Langoor expands leadership team
Saurabh Das, the new Senior Vice President comes with an experience of 18 years in the field of Marketing Communications. Read more
ICLP survey reveals main loyalty drivers in retail amongst affluent consumers
The study, commissioned by ICLP's parent company Collinson Group, examined affluent consumers' attitudes towards brand loyalty. Read more
Gionee paints Kolkata orange this Durga Puja
This brand campaign covers 40 Durga Puja pandals in North and South Kolkata. Read more
Jennifer Aniston makes a memorable return in latest ad for Emirates
She returns for another adventure in her latest Emirates product campaign. Read more
Ben10 back in a new avatar on Cartoon Network
With celebrations planned all month long, the 10-year-old hero is back on Cartoon Network in an all new avataar. Read more
Tanishq's latest film reignites the love for festive traditions
The film brings to life the joy of Diwali when people go all out to express their love to their family and friends.Read more
