Wednesday 2 January 2013

Stories on 2nd Jan '13


2013 - 365 days of engagement
Tough times call for tough measures, and 2012 was a year that saw both. Kartik Iyer looks forward to better times in 2013
http://www.mxmindia.com/2013/01/2013-365-days-of-engagement/

Anil Thakraney: Badly mangta in 2013 - TV reporters who report, not incite. Freshness in papers. Fewer celebs in ads....
Here's what Anil Thakraney would like to see happen in the New Year
http://www.mxmindia.com/2013/01/anil-thakraney-badly-mangta-in-2013/

LOOK-IN 2013: An exciting year ahead for Pepsi and Coke
The year 2013 looks exciting for the colas as Pepsi is title sponsor of IPL, Coke celebrates two decades in India and Thums Up now backed by Salman Khan
http://www.mxmindia.com/2013/01/look-in-2013-an-exciting-year-ahead-for-pepsi-and-coke/

The Anchor: 13 Faces to watch out for Twenty-thirteen
The Mediaah! forecast for people to look out for in the new year... from among the biggies
http://www.mxmindia.com/2013/01/the-anchor-13-faces-to-watch-out-for-twenty-thirteen/

Milestone Brandcom rolls out OOH for Binani
The campaign was executed for four weeks in 400+ towns across a wide array of 1200+ large format touch points like billboards, gantries, wall wraps, mall facades and unipoles
http://www.mxmindia.com/2013/01/milestone-brandcom-rolls-out-ooh-for-binani/

Students impress Coke in Draftfcb Ulka Comstrat 2012
Final of communication strategy contest draws talent, ideas
http://www.mxmindia.com/2013/01/students-impress-coke-in-draftfcb-ulka-comstrat-2012/