MxM Mondays: Are stakeholders ready for Phase 2 of Digitization?
By March 31, 38 more cities are scheduled to be digitized. Is our industry set?
http://www.mxmindia.com/2013/01/mxm-mondays-are-stakeholders-ready-for-phase-2-of-digitization/
Retailers see rise in footfalls as North goes brrrrrr!
Retailers see rise in footfalls while travel trade has been hit by flight, train delays
http://www.mxmindia.com/2013/01/retailers-see-rise-in-footfalls-as-north-goes-brrrrrr/
Coke gets real to boost drinking of 'thanda' in 'thandi'
Coca-Cola launches campaign with real characters in winter to encourage consumption all-year round
http://www.mxmindia.com/2013/01/coke-gets-real-to-boost-drinking-of-thanda-in-thandi/
Jaldi 5 with Mayank Shah: 'When you use digital, it becomes participative'
Mayank Shah, Group Product Manager, Parle Products tells MxMIndia about using digital as a core medium
http://www.mxmindia.com/2013/01/jaldi-5-with-mayank-shah-when-you-use-digital-it-becomes-participative/
Anil Thakraney: Zee News's coup
I am fully with the rest of the journalists who believe that Zee did the right thing. Even if the case is in court, the janata has every right to hear the man's version
http://www.mxmindia.com/2013/01/anil-thakraney-zee-newss-coup/
AdStrat: What hunger can do to you
Behind every great commercial is super strategy. Every week, MxMIndia will bring you the brief and the strat as given by the client and whatever else that went into creating a winning ad
http://www.mxmindia.com/2013/01/adstrat-what-hunger-can-do-to-you/
The Anchor: 4 reasons why the 'MxMIndia' Anchor is taking a Break...
... but only the content format will change. The Anchor will now carry the One Big Ideas from the MxMIndia Annual 2012
