Thursday 19 November 2015

Stories on 19th Nov '15

Design thinking is new Mantra for Brands
A quick chat with David Van Zandt, President, Parsons The New School of Design which has set up campus at ISDI in Mumbai
http://www.mxmindia.com/2015/11/design-thinking-is-new-mantra-for-brands/

New channel on MxMIndia from Mon, Nov 30:: MxM StartUps
Starting Monday, November 30, MxMIndia will kickstart a new channel or section focusing on start-ups
http://www.mxmindia.com/2015/11/new-channel-on-mxmindia-from-mon-nov-30-mxm-startups/

HDFC Bank awards creative duties to Leo Burnett
Launches their recent integrated campaign promoting the bank's digital offerings
http://www.mxmindia.com/2015/11/hdfc-bank-awards-creative-duties-to-leo-burnett/

DY Works bags branding mandate for Aurangabad Industrial Township
Wins the mandate despite competition from global and Indian brand agencies
http://www.mxmindia.com/2015/11/dy-works-bags-branding-mandate-for-aurangabad-industrial-township/

Siddhartha Mukherjee: PR is your Brand's Immunity Pin from Intolerance
...but only when it is Inclusive and Scientific, writes Siddhartha Mukherjee
http://www.mxmindia.com/2015/11/siddhartha-mukherjee-pr-is-your-brands-immunity-pin-from-intolerance/

Dear MxM by Jaisurya Das: Will I be wasting my my MBA if I take up event management?
Senior media professional and Contributing Editor, MxMIndia Jaisurya Das responds to reader queries on career and personal issues
http://www.mxmindia.com/2015/11/dear-mxm-by-jaisurya-das-will-i-be-wasting-my-my-mba-if-i-take-up-event-management/

Madison OOH unveils suite of planning tools
Vu-on-street is a complex site selection and plan evaluation tool in an easy-to-use software
http://www.mxmindia.com/2015/11/madison-ooh-unveils-suite-of-planning-tools/

Edu-channel Da Vinci Learning takes off
Da Vinci Learning & Quintillion Media launch India’s 1st Kids HD Educational Channel
http://www.mxmindia.com/2015/11/edu-channel-da-vinci-learning-takes-off/

Dentsu Webchutney wins the digital mandate for Roland-Garros French Open Grand Slam
Dentsu Webchutney will partner the FFT in promoting its recent initiatives to further the sport in India
http://www.mxmindia.com/2015/11/dentsu-webchutney-wins-the-digital-mandate-for-roland-garros-french-open-grand-slam/

WATConsult launches SocialCRM247TM for digital crisis management
SocialCRM247TM tries to encourage brands to invest in digital media by providing security with social crisis management