Friday 6 November 2015

Stories on 6th Nov '15

Fasten your Seatbelts for The Big Bihar Sunday
Nov 8 is Results Day on News TV, but EVMs have changed the rules, writes Shailesh Kapoor
http://www.mxmindia.com/2015/11/fasten-your-seatbelts-for-the-big-bihar-sunday/

Mindshare chooses Crayon Data to unveil FAST
Singapore based Crayon Data joins Mindshare and industry leaders GroupM, Kantar, WPP Data Alliance and Jivox to create revolutionary, real-time marketing solutions
http://www.mxmindia.com/2015/11/mindshare-chooses-crayon-data-to-unveil-fast/

LinTeractive appoints Parag Shahane as Unit Creative Director
He would oversee creative strategy and design for brands
http://www.mxmindia.com/2015/11/linteractive-appoints-parag-shahane-as-unit-creative-director/

Ranjona Banerji: The media's tizzy between the farce of exit polls, glorification of a gangster and a new wave of protests for a more tolerant India
In the fight against intolerance, the  most dangerous of all are those journalists who have sat on the fence, waiting it seems to see which side prevails. Almost no one, and I include myself here, has managed to be a dispassionate observer. Perhaps that will be a loss later: this is one of those clichéd wait and watch situations writes Ranjona Banerji
http://www.mxmindia.com/2015/11/ranjona-banerji-the-medias-tizzy-between-the-farce-of-exit-polls-glorification-of-a-gangster-and-a-new-wave-of-protests-for-a-more-tolerant-india/

Rediffusion Y&R bags creative duties of KIFF 2015
The account was won following a multi agency pitch
http://www.mxmindia.com/2015/11/rediffusion-yr-bags-creative-duties-of-kiff-2015/

Tata Sampann Spices rolls out its first TV campaign
Features India’s most celebrated Chef and Tata Sampann Brand Ambassador, Chef Sanjeev Kapoor
http://www.mxmindia.com/2015/11/tata-sampann-spices-rolls-out-its-first-tv-campaign/

ShopClues appoints Varun Jha as Senior Director, Marketing
Varun will oversee marketing strategy across channels covering online, offline, mobile and strategic alliance partnerships
http://www.mxmindia.com/2015/11/shopclues-appoints-varun-jha-as-senior-director-marketing/

'We are family', says Bajaj in new brand campaign
The takeway from this film is how Bajaj Electrical products are an integral part of our the day to day life and of the Indian family
http://www.mxmindia.com/2015/11/we-are-family-says-bajaj-in-new-brand-campaign/

Havas Media awarded integrated media mandate of Clovia
Clovia recently raised a round of funding from IvyCap Ventures
http://www.mxmindia.com/2015/11/havas-media-awarded-integrated-media-mandate-of-clovia/

Mindshare chooses Crayon Data to unveil FAST
Singapore based Crayon Data joins Mindshare and industry leaders GroupM, Kantar, WPP Data Alliance and Jivox to create revolutionary, real-time marketing solutions
http://www.mxmindia.com/2015/11/mindshare-rolls-out-shop/

India Infoline unveils new campaign - IIFL Markets
The objective of the communication was to bring out the completeness of the IIFL Markets App for a trader/stock markets enthusiast
http://www.mxmindia.com/2015/11/india-infoline-unveils-new-campaign-iifl-markets/

BC Web Wise appoints Alabhya Vaibhav as Creative Director
He will be bringing in fresh perspectives for the agency in areas such as content, social, experiential, and overall creative output