Stories on 7th May '16

Takeaways from Mobile World Congress 2016
It's the biggest mobile tech show on the planet and Ganeshspeaks founder & MD Hemang Pandeet brings us his takeaways
http://www.mxmindia.com/?p=87303

Amith Prabhu: How do we make things better?
Public Relations companies are not putting enough effort to raise the bar and make things better, writes Amith Prabhu
http://www.mxmindia.com/?p=87304

Motivator unveils new campaign for Lava V5
Rolls out a newly conceptualized digital campaign for the latest smartphone
http://www.mxmindia.com/?p=87291

'TayyariJeet Ki' pays ode to mothers in latest campaign
The new TVC conceptualized by Ogilvy & Mather, reinforces the brand’s philosophy of "TayyariJeet Ki", by positioning the new variant to be a partner in preparation for exams
http://www.mxmindia.com/?p=87292

The Social Street ropes in Heena Mistry as Head of Events and Experiential Business
Heena, brings with her over 15 years of experience and moves from SOI Live Marketing & Events
http://www.mxmindia.com/?p=87290

#TheGoodEMI educates consumers on the right SIP
The campaign dramatizes this aspect and presents SIP as #TheGoodEMI which one can look forward to as an investment, not an instalment
http://www.mxmindia.com/?p=87289

Dino Morea invests in digital storytelling content house, Vertuals
Dino Morea picks upstakes inVertuals, an audio-visual content house that enables brands to tell their unique story across web, social and mobile ecosystem
http://www.mxmindia.com/?p=87288