Is there money to be made in e-commerce?
Questions marks on the business models of ecommerce have led to worries on what lies ahead for click-and-shops
http://www.mxmindia.com/2012/07/is-there-money-to-be-made-in-e-commerce/
Mindshare continues to be India's #1 media agency, Madison is at #2: RECMA billings report
Maxus, Loderstar UM and Lintas Media Group are rank third, fourth and fifth respectively in the RECMA billings report
http://www.mxmindia.com/2012/07/mindshare-continues-to-be-indias-1-media-agency-madison-is-at-2-recma-billings-report/
Global luxe brands woo first-timers with sales
A CII-AT Kearney study recently observed that End of season sales have played a good role in getting more and more Indians to get their first experience of luxury
http://www.mxmindia.com/2012/07/global-luxe-brands-woo-first-timers-with-sales/
NewsX staff to vote on name change
Newly acquired English news channel NewsX mulls a name change. Status quo, INX News, IMN News, India News English, Nation 24 or any other...
http://www.mxmindia.com/2012/07/newsx-staff-to-vote-on-name-change/
Nachiket Pantvaidya to replace Nitin Vaidya as head of Star Plus
The appointment was announced along with the news of business head, Hindi channels, Star India, Nitin Vaidya putting down his papers on Friday after a stint of only 14 months
http://www.mxmindia.com/2012/07/nachiket-pantvaidya-to-replace-nitin-vaidya-as-head-of-star-plus/
Percept Live takes flight with Rs 200cr investment
Percept Live businesses will include all the IPs created and owned by the Percept Group, including IPs in the live entertainment, sports, celebrity management, digital and media space
http://www.mxmindia.com/2012/07/percept-live-takes-flight-with-rs-200cr-investment/
'If you're not ready for digital, your company is': Media Rhythm 4
Stratagem Media Pvt. Ltd, an independent media services company, held its fourth training program called ‘ReveNEW Concepts - The Media Rhythm series and Ideas’ on July 21
http://www.mxmindia.com/2012/07/if-youre-not-ready-for-digital-your-company-is-media-rhythm-4/
MSLGROUP wins three Golden World Awards 2012
Hanmer MSL, MSL New York and MSL China awarded for creative communication programs that generate business results for clients
http://www.mxmindia.com/2012/07/mslgroup-wins-three-golden-world-awards-2012/
Cadbury's 'nayi dosti ka Subh aarambh'
Continuing with its Shubh Aarambh campaigns, Cadbury is now focussing on Nayi Dosti ka Shubh aarambh with Friendship Day around the corner
http://www.mxmindia.com/2012/07/cadburys-nayi-dosti-ka-subh-aarambh/
Ad Strat: Tata I-Shakti unpolished dals
Behind every great commercial is super strategy. Every week, MxMIndia brings you the brief and the strat as given by the client and whatever else that went into creating a winning ad
http://www.mxmindia.com/2012/07/ad-strat-tata-i-shakti-unpolished-dals/
Relaxo signs Salman Khan as brand ambassador for Hawaii
Indian footwear biggie 'Relaxo' signs Salman Khan as brand ambassador for its slipper brand 'Hawaii' to showcase the strength and toughness of the product
http://www.mxmindia.com/2012/07/relaxo-signs-salman-khan-as-brand-ambassador-for-hawaii/
The Anchor: 5 reasons when you know you can become an entrepreneur
Kavita Jain on when the time's right to turn entrepreneur
http://www.mxmindia.com/2012/07/the-anchor-5-reasons-when-you-know-you-can-become-an-entrepreneur/
Anil Thakraney: Cap on TV ads harsh. but necessary
Bottom-line: Yup, TRAI's proposal is autocratic and draconian. But if their new guideline does get implemented, the television medium will regain some of its lost sheen
http://www.mxmindia.com/2012/07/anil-thakraney-cap-on-tv-ads-harsh-but-necessary/
Ranjona Banerji: NCP ties itself for Whiner of the Week award
The award for Noosemaker/Whiner/Tantrum Thrower of the week is divided between PA Sangma and Sharad Pawar
http://www.mxmindia.com/2012/07/ranjona-banerji-ncp-ties-itself-for-whiner-of-the-week-award/
