Monday 17 October 2011

Stories on 17th October

First on MxMIndia: Uday Varma is new I&B Secretary
Uday Kumar Varma is new Secretary, Ministry of Information and Broadcasting

Popular radio jockey is rated as the most popular by an Ormax study

Suresh Selvaraj resigns as President, Outlook group; to take a sabbatical

New categories of generic top level domains are to be introduced for brands, communities and cities

Trade sentiment upbeat as over 15k professionals attend Scat 2011, the annual 3-day satellite and cable TV trade show

Don’t fix what’s not broken, define the brand essence well – and research, research, research.

Kishore Biyani is determined to turn debt-free even if it means selling a chunk of his prized businesses

Domestic companies are spending over Rs 1,200 crore on social media campaigns: Assocham

Creativeland Asia has won the creative mandate for two verticals of Godrej - Godrej hair colour and a new product line to be launched soon.

NDTV to honour excellence in the sixth edition of the Indian of the Year Awards 2011, which salute Icons of Change, on October 18 in New Delhi.

Listeners of Sunset Samosa on Radio Mirchi Delhi get to play Musical Tambola with Radio Mirchi RJ Naved, and stand to win cash prizes up to Rs 15,000.

Even though creative content is at the heart of all communication, magazines which are proactive and transparent in sharing information with clients are the ones which will survive, feels Mr Tomas Ernberg of Volvo Auto.

I really have a bad feeling about the so-called India’s most expensive film Ra One, and its debacle will hurt the SRK brand considerably.

Every week, Deepa Gahlot casts a critical eye over media reviews of Bollywood releases… in Reviewing the Reviews

WWM CEO and incoming AIM President Tarun Rai on the launch of Good Food, the Engagement Study and the future of magazines

Every week, MxMIndia will bring you the brief and the strat as given by the client and whatever else that went into creating a winning ad.