Dumping the system does not solves the problem: CVL Srinivas
While both AAAI and ISA have expressed their views on the controversy, we asked CVL Srinivas, CEO - South Asia, GroupM as head of the country’s largest media agency conglomerate for his views on the issue.
http://www.mxmindia.com/2013/06/dumping-tam-is-not-the-solution/
Unilever to crowdsource ideas via eYeka
Leading co-creative community platform eYeka will enable the FMCG giant to crowdsourcing creative ideas.
http://www.mxmindia.com/2013/06/unilever-to-crowdsource-ideas-via-eyeka/
Integer Group wins Fujifilm shopper marketing mandate
Integer is to create one-on-one contact programmes for Fujifilm's new brand, Instax.
http://www.mxmindia.com/2013/06/integer-group-wins-fujifilm-shopper-marketing-mandate/
HT Media announces new business heads for Hindustan & Mint
Vivek Khanna moves from Mint to Hindi Business, and K Venkataramani joins Mint from Bharti Walmart.
http://www.mxmindia.com/2013/06/ht-media-announces-new-business-heads-for-hindustan-mint/
Durga Raghunath elevated to CEO, Firstpost
Web18, the digital content arm of Network18, has elevated Durga Raghunath to CEO of Firstpost.com. She was earlier VP, Product & Executive News Producer for Firstpost.
http://www.mxmindia.com/2013/06/durga-raghunath-elevated-to-ceo-firstpost/
Havas Media Group acquires MFG Labs
MFG Labs, a mathematics think tank specialising in digital strategy, data science and mathematical research, will join the Havas Media Group.
http://www.mxmindia.com/2013/06/havas-media-group-acquires-mfg-labs/
Publicitas Publishing launches luxury quarterly Eat Stay Love
Publicitas Publishing's latest magazine, Eat Stay Love, a contemporary luxury quarterly, launches this month.
http://www.mxmindia.com/2013/06/publicitas-publishing-launches-luxury-quarterly-eat-stay-love/
Debrief: Cadbury Dairy Milk Silk: Messy choc, messy traffic. Works.
The ad is effective. It's a fantasy most men harbour, to meet this hot chick accidentally and get something going. Yup, the brand's in a good zone out here.
http://www.mxmindia.com/2013/06/debrief-cadbury-dairy-milk-silk-messy-choc-messy-traffic-works/
Ranjona Banerji: Advani resig stumps media-savvy BJP
Ranjona Banerji feels sorry for Nirmala Seetharaman and Meenakshi Lekhi for being forced into shark-infested waters to explain what was happening in their party.
http://www.mxmindia.com/2013/06/ranjona-banerji-advani-resig-stumps-media-savvy-bjp/
Star Sports unveils sports bonanza in June
Star Sports has announced the acquisition of TV rights for the FIFA Confederations Cup in Brazil 2013, and will also offer live coverage of Wimbledon, ICC Champions Trophy, Formula One Grand Prix events and the US Open Golf Championship, among others.
http://www.mxmindia.com/2013/06/star-sports-unveils-sports-bonanza-in-june/
Rudolf Fernando is National Sales Head of Global Advertisers
Rudolf Fernando, former All India President of Navabharat Group, has been appointed as National Head of the recently expanded four regional sales divisions of outdoor agency Global Advertisers.
http://www.mxmindia.com/2013/06/rudolf-fernando-appointed-national-sales-head-of-global-advertisers/
Exhibit launches new site thetechy.com
Tech and lifestyle magazine Exhibit has announced the launch of its newly designed tech website, thetechy.com. The site features the latest news, views, reviews, innovations and features in technology, social media, automobiles, e-commerce and lifestyle.
http://www.mxmindia.com/2013/06/exhibit-launches-new-site-thetechy-com/
i next now available on vending machines
i next has adopted a parallel distribution channel by installing newspaper vending machines in 10 cities across UP, Jharkhand, Bihar and Uttarakhand.
http://www.mxmindia.com/2013/06/i-next-now-available-on-vending-machines/
While both AAAI and ISA have expressed their views on the controversy, we asked CVL Srinivas, CEO - South Asia, GroupM as head of the country’s largest media agency conglomerate for his views on the issue.
http://www.mxmindia.com/2013/06/dumping-tam-is-not-the-solution/
Unilever to crowdsource ideas via eYeka
Leading co-creative community platform eYeka will enable the FMCG giant to crowdsourcing creative ideas.
http://www.mxmindia.com/2013/06/unilever-to-crowdsource-ideas-via-eyeka/
Integer Group wins Fujifilm shopper marketing mandate
Integer is to create one-on-one contact programmes for Fujifilm's new brand, Instax.
http://www.mxmindia.com/2013/06/integer-group-wins-fujifilm-shopper-marketing-mandate/
HT Media announces new business heads for Hindustan & Mint
Vivek Khanna moves from Mint to Hindi Business, and K Venkataramani joins Mint from Bharti Walmart.
http://www.mxmindia.com/2013/06/ht-media-announces-new-business-heads-for-hindustan-mint/
Durga Raghunath elevated to CEO, Firstpost
Web18, the digital content arm of Network18, has elevated Durga Raghunath to CEO of Firstpost.com. She was earlier VP, Product & Executive News Producer for Firstpost.
http://www.mxmindia.com/2013/06/durga-raghunath-elevated-to-ceo-firstpost/
Havas Media Group acquires MFG Labs
MFG Labs, a mathematics think tank specialising in digital strategy, data science and mathematical research, will join the Havas Media Group.
http://www.mxmindia.com/2013/06/havas-media-group-acquires-mfg-labs/
Publicitas Publishing launches luxury quarterly Eat Stay Love
Publicitas Publishing's latest magazine, Eat Stay Love, a contemporary luxury quarterly, launches this month.
http://www.mxmindia.com/2013/06/publicitas-publishing-launches-luxury-quarterly-eat-stay-love/
Debrief: Cadbury Dairy Milk Silk: Messy choc, messy traffic. Works.
The ad is effective. It's a fantasy most men harbour, to meet this hot chick accidentally and get something going. Yup, the brand's in a good zone out here.
http://www.mxmindia.com/2013/06/debrief-cadbury-dairy-milk-silk-messy-choc-messy-traffic-works/
Ranjona Banerji: Advani resig stumps media-savvy BJP
Ranjona Banerji feels sorry for Nirmala Seetharaman and Meenakshi Lekhi for being forced into shark-infested waters to explain what was happening in their party.
http://www.mxmindia.com/2013/06/ranjona-banerji-advani-resig-stumps-media-savvy-bjp/
Star Sports unveils sports bonanza in June
Star Sports has announced the acquisition of TV rights for the FIFA Confederations Cup in Brazil 2013, and will also offer live coverage of Wimbledon, ICC Champions Trophy, Formula One Grand Prix events and the US Open Golf Championship, among others.
http://www.mxmindia.com/2013/06/star-sports-unveils-sports-bonanza-in-june/
Rudolf Fernando is National Sales Head of Global Advertisers
Rudolf Fernando, former All India President of Navabharat Group, has been appointed as National Head of the recently expanded four regional sales divisions of outdoor agency Global Advertisers.
http://www.mxmindia.com/2013/06/rudolf-fernando-appointed-national-sales-head-of-global-advertisers/
Exhibit launches new site thetechy.com
Tech and lifestyle magazine Exhibit has announced the launch of its newly designed tech website, thetechy.com. The site features the latest news, views, reviews, innovations and features in technology, social media, automobiles, e-commerce and lifestyle.
http://www.mxmindia.com/2013/06/exhibit-launches-new-site-thetechy-com/
i next now available on vending machines
i next has adopted a parallel distribution channel by installing newspaper vending machines in 10 cities across UP, Jharkhand, Bihar and Uttarakhand.
http://www.mxmindia.com/2013/06/i-next-now-available-on-vending-machines/
