Friday 14 June 2013

Stories on 14th Jun '13

MagnaGlobal predicts India adspends to grow 7.8% in 2013, 11.9% in 2014
Extracts from the MagnaGlobal mid-year adspend forecast + interview with Venkatesh S
http://www.mxmindia.com/2013/06/magnaglobal-predicts-ad-revenues-to-grow-7-8-in-2013-11-9-in-2014/

Emvies announced, with some tweaks
The Emvies, the awards instituted by Ad Club in 2001 to recognize breakthrough innovations in Indian media, will be held on September 6
http://www.mxmindia.com/2013/06/emvies-announced-with-some-tweaks/

Amin Lakhani to head Mindshare Fulcrum
Mindshare has announced the elevation of Amin Lakhani as Leader, Team Unilever South Asia. He will replace Anupriya Acharya who is moving on from the organization
http://www.mxmindia.com/2013/06/amin-lakhani-to-head-mindshare-fulcrum/

Shailesh Kapoor: If You Had To Choose: Bad Ratings or No Ratings?
If the ratings system is going to influence the size of advertising revenue that it does, it has to be credible in absolute terms, writes Shailesh Kapoor
http://www.mxmindia.com/2013/06/shailesh-kapoor-if-you-had-to-choose-bad-ratings-or-no-ratings/

Tyroo strengthens its India leadership team
Ratnakar Bharti has been appointed as GM & India sales head; Sandeep Sabharwal joins as global head, Delivery & Publisher Relationships
http://www.mxmindia.com/2013/06/tyroo-strengthens-its-india-leadership-team/

Ranjona Banerji: How everyone loves to bash journos
The internet has of course made journalists out of everybody and television has made journalism enter everyone's homes, writes Ranjona Banerji
http://www.mxmindia.com/2013/06/ranjona-banerji-how-everyone-loves-to-bash-journos/

Anil Thakraney: Lessons from Jiah's tragedy
You have to make your mind steely hard, and the heart shatter-proof. You have to be emotionally tough. So that when things go all wrong, you can simply shrug, down a few tequila shots with your gal pals, and move on. No man is worth dying for
http://www.mxmindia.com/2013/06/anil-thakraney-lessons-from-jiahs-tragedy/

Speaking of Which | The Importance of Being Coherent
There are press releases, and there are press releases. Then there is gibberish
http://www.mxmindia.com/2013/06/speaking-of-which-the-importance-of-being-coherent/