Wednesday 28 May 2014

Stories on 28th May 14

Tasks for the new I&B Minister
10 things that the new information and broadcasting minister must achieve... in Mediaah!
http://www.mxmindia.com/2014/05/tasks-for-the-new-ib-minister/

Why hasn't IPL blossomed into a marquee opportunity for creative agencies?
What IPL advertising badly needs is another shot of ZooZoo-like creative by many more brands
http://www.mxmindia.com/2014/05/why-hasnt-ipl-blossomed-into-a-marquee-opportunity-for-creative-agencies/

ASCI reshuffles top cadre
Alan Collaco to retire as ASCI's Secretary General; Shweta Purandare named as successor
http://www.mxmindia.com/2014/05/asci-reshuffles-top-cadre/

Jitesh Rajdeo joins Amagi Media as Director
Amagi is the leader in geo-targeted advertising enabling advertisers to optimize their ad spends effectively
http://www.mxmindia.com/2014/05/jitesh-rajdeo-joins-amagi-media-as-director/

Samsung's 'Maestros Academy' receives much acclaim
The program enlisted four world-famous artisans to teach over 40 lessons and host live chat sessions where students could interact and collaborate in real-time
http://www.mxmindia.com/2014/05/samsungs-maestros-academy-receives-much-acclaim/

Sakal group's career fair this weekend
The three-day event is is being organized jointly with the University of Mumbai and Directorate of Technical Education, Maharashtra
http://www.mxmindia.com/2014/05/sakal-groups-career-fair-this-weekend/

WeChat uses humour to attract user attention
The idea was to communicate and position WeChat as the starting point of all conversations and interactions