Thursday 19 February 2015

Stories on 19th Feb '15

What ad veterans have learnt from the younger lot
Interesting accounts from the big boys and girls of the advertising business
http://www.mxmindia.com/2015/02/what-ad-veterans-have-learnt-from-the-younger-lot/

Aditya Kilpady joins Contract as Sr VP - Strategic Planning
His mandate is to lead integrated communication across the portfolio and be a strategic business partner for Contract's clients as well as partner the leadership team in maximising new business thrust
http://www.mxmindia.com/2015/02/aditya-kilpady-joins-contract-as-sr-vp-strategic-planning/

MudraMax' Misunderstood Scorecard makes a cross-border impact
The scoreboard at the end of the match read: India 0 for the loss of 546030, Pakistan 0 for the loss of 546228
http://www.mxmindia.com/2015/02/mudramax-misunderstood-scorecard-makes-a-cross-border-impact/

Punit Goenka to deliver a keynote at the 19thWharton India Economic Forum
He will discuss ZEEL’s journey over the past 20 years and the opportunities and challenges he foresees over the next few years
http://www.mxmindia.com/2015/02/punit-goenka-to-deliver-a-keynote-at-the-19thwharton-india-economic-forum/

DDB Mudra unveils new multimedia campaign for Pan Bahar
The launch of Pan Bahar Crystal gave the company a great opportunity to reposition their flagship brand
http://www.mxmindia.com/2015/02/ddb-mudra-unveils-new-multimedia-campaign-for-pan-bahar/

Call for Entries for Goafest Abbys 2015 announced
Campaigns that have been released till February 15, 2015 are allowed to submit their entries at this year's Goafest Abbys