Thursday, 21 August 2014

Stories on 21st Aug 14

Now, will newspaper publishers opt out of IRS?
The lifting of abeyance on the IRS 2013 finding could well see a clash of the publishing titans
http://www.mxmindia.com/2014/08/now-will-newspaper-publishers-opt-out-of-irs/

REALTY CHECK: Day 11 | Rahul Nahar: Smart Cum Affordable Housing is Need Of The Hour
The significant demand in Affordable Housing would be a key growth driver for the real estate sector, writes Rahul Nahar, Managing Director, XRBIA Developers Ltd
http://www.mxmindia.com/2014/08/realty-check-day-11-rahul-nahar-smart-cum-affordable-housing-is-need-of-the-hour/

Clear Channel Mudra creates an innovative OOH for Budweiser
The campaign was executed in top metros across the country
http://www.mxmindia.com/2014/08/clear-channel-mudra-creates-an-innovative-ooh-for-budweiser/

Fevistik unveils campaign highlighting high brand recall attribute
The new commercial with the fake superhero delivers this message in an entertaining manner
http://www.mxmindia.com/2014/08/fevistik-unveils-campaign-highlighting-high-brand-recall-attribute/

Hyundai Elite i20 campaign takes the web by storm
The latest television commercial for Elite i20 crossed half a million views on YouTube in a span of just 3 days
http://www.mxmindia.com/2014/08/hyundai-elite-i20-campaign-takes-the-web-by-storm/

Oxemberg launches print campaign with ambassador Saif Ali Khan
The campaign has been designed to showcase apparel for every facet of a successful man's life
http://www.mxmindia.com/2014/08/oxemberg-launches-print-campaign-with-ambassador-saif-ali-khan/

What Ticks for Indian Consumers/ Women -Harish Bijoor and Lynn de Souza
Continuing with our extracts from the second edition of the MxMIndia Annual, we present contributions by Harish Bijoor and Lynn de Souza