Friday 27 January 2012

Stories on 27th January


Is all well at Bates?
Bates Asia, as it is known today, has undergone quite a few mergers recently. One wonders if that is the reason for the instability the agency faces today.
http://www.mxmindia.com/2012/01/is-all-well-at-bates/

Change time @ Group M. Irwin Gotlieb is chairman, Dominic Proctor is prez. Nick Emery is new Mindshare CEO
While Mr Gotlieb will focus on the overall strategic direction of GroupM, Mr Proctor will oversee management of GroupM’s agencies worldwide and Mr Emery will replace Mr Proctor to head Mindshare
http://www.mxmindia.com/2012/01/change-time-group-m-irwin-gotlieb-is-chairman-dominic-proctor-is-prez-nick-emery-is-new-mindshare-ceo/

Coming soon: Milestone Digital and Milestone Rural
According to Nabendu Bhattacharyya, Milestone Brandcom is slated to venture into the rural communication space with Milestone Rural, the digital space with Milestone Digital and aims to set up a creative agency too
http://www.mxmindia.com/2012/01/coming-soon-milestone-digital-and-milestone-rural/

Yatra.com on lookout for a creative partner
After working with TBWA for almost 4 months,yatra.com is again on a lookout for a creative partner. Sources close to the development have confirmed the news to MxM India.
http://www.mxmindia.com/2012/01/yatra-com-on-lookout-for-a-creative-partner/

Simply talking rice with Ogilvy Delhi
Ogilvy Delhi has created a new 'talkative' TVC for Best Rice
http://www.mxmindia.com/2012/01/simply-talking-rice/

[PR Channel] 2012 is about growth: Ameer Ismail
Ameer Ismail, Executive Director, Lowe Lintas opens up about his successful tryst with the PR and communications space, how LinOpinion has managed to outperform its growth every year, and his plans for the agency in 2012.
http://www.mxmindia.com/2012/01/pr-channel-2012-is-about-growth-ameer-ismail/

We Cannot Censor the Web, says Google's Nikesh Arora
The Senior VP at Google speaks on the controversy around banning objectionable content in an exclusive interview to NDTV
http://www.mxmindia.com/2012/01/we-cannot-censor-the-web-says-googles-nikesh-arora/

Tribal Fusion is now world's 2nd largest digital display ads provider
comSCORE reports company's premium publisher network as reaching nearly 500 million unique users worldwide.
http://www.mxmindia.com/2012/01/tribal-fusion-worlds-second-largest-display-advertising-provider/

Suvarna TV launches Kitchen Khiladigalu
Taste, Timing, Hygiene & presentation of the dish are some of the parameters based on which the contestants will be judged. Srujan Lokesh the well known face of Kannada television will be the host of the show.
http://www.mxmindia.com/2012/01/suvarna-tv-launches-kitchen-khiladigalu/

Volkswagen & Mudra Max go 360 on OOH for Think Blue
Mudra Max has exclusively implemented a high decibel campaign in Mumbai andDelhithrough a mix of digital, experiential, on ground and OOH execution
http://www.mxmindia.com/2012/01/volkswagen-mudra-max-go-360-on-ooh-for-think-blue/

Experian CheetahMail achieves a leader status
Earns top ratings in customer service, global footprint, market presence, management team, executive vision, mobile, social and more, finds Forrester Research
http://www.mxmindia.com/2012/01/experian-cheetahmail-achieves-a-leader-status/

HomeShop18 commemorates 63rd Republic Day Celebrations
The website launches 7-Day Shopping Extravaganza to celebrate the 'Republic week offer' with huge discounts and gift offers
http://www.mxmindia.com/2012/01/homeshop18-commemorates-63rd-republic-day-celebrations/

A night filled with stars and entertainment at the7th Apsara awards
The Awards also dedicated a special segment to the legends of Indian cinema marking the beginning of '100 years of Indian Cinema' celebrations.
http://www.mxmindia.com/2012/01/a-night-filled-with-stars-and-entertainment-at-the7th-apsara-awards/

The Anchor: 5 reasons online radio will grow in India
At the touch of a mouse, a universe of customizable radio - what's not to like, asks Prashant Panday.
http://www.mxmindia.com/2012/01/the-anchor-5-reasons-online-radio-will-grow-in-india/

Anil Thakraney: Freedom of expression - conditions apply
Trashing and making fun of religion leads to no change at all, it's simply a mischievous trick to get instant attention. Exactly as a naughty pupil would chuck a piece of chalk at the teacher to get her attention.
http://www.mxmindia.com/2012/01/anil-thakraney-freedom-of-expression-conditions-apply/

Time for media to not get jingoistic
In Freaking News, Ranjona Banerji reviews the fare on primetime news and in the papers
http://www.mxmindia.com/2012/01/time-for-media-to-not-get-jingoistic/