Top 5 Gamechangers on Hindi GECs in 2013
Shailesh Kapoor on the gamechangers that stood out on the content side in Hindi general entertainment channels this year
http://www.mxmindia.com/2013/12/top-5-gamechangers-on-hindi-gecs-in-2013/
Fewer scam ads this year: the Ford-Tata Chem effect or agencies moving away from Abby?
The JWT-Ford and Leo Burnett-Tata Chemicals episodes or the indecision on participating in the Creative Abby may have caused a reduction in release of 'scam ads' so far
http://www.mxmindia.com/2013/12/fewer-scam-ads-this-year-the-ford-tata-chem-effect-or-agencies-moving-away-from-abbyfewer-scam-ads-this-year-the-ford-tata-chem-effect-or-agencies-moving-away-from-abby/
Santa Shoppers: Some retailers post higher sales than Diwali!
After subdued sales over the last two months, buyers turn Santa for beleaguered retailers during Christmas 2013
http://www.mxmindia.com/2013/12/santa-shoppers-some-retailers-post-higher-sales-than-diwali/
22feet in talks with Omnicom Group for an acquisition deal
With a roster that includes Fastrack, Axe and Red Bull, 22feet has been a target for acquisition for a while now
http://www.mxmindia.com/2013/12/22feet-in-talks-with-omnicom-group-for-an-acquisition-deal/
Shailesh Kapoor on the gamechangers that stood out on the content side in Hindi general entertainment channels this year
http://www.mxmindia.com/2013/12/top-5-gamechangers-on-hindi-gecs-in-2013/
Fewer scam ads this year: the Ford-Tata Chem effect or agencies moving away from Abby?
The JWT-Ford and Leo Burnett-Tata Chemicals episodes or the indecision on participating in the Creative Abby may have caused a reduction in release of 'scam ads' so far
http://www.mxmindia.com/2013/12/fewer-scam-ads-this-year-the-ford-tata-chem-effect-or-agencies-moving-away-from-abbyfewer-scam-ads-this-year-the-ford-tata-chem-effect-or-agencies-moving-away-from-abby/
Santa Shoppers: Some retailers post higher sales than Diwali!
After subdued sales over the last two months, buyers turn Santa for beleaguered retailers during Christmas 2013
http://www.mxmindia.com/2013/12/santa-shoppers-some-retailers-post-higher-sales-than-diwali/
22feet in talks with Omnicom Group for an acquisition deal
With a roster that includes Fastrack, Axe and Red Bull, 22feet has been a target for acquisition for a while now
http://www.mxmindia.com/2013/12/22feet-in-talks-with-omnicom-group-for-an-acquisition-deal/