M&E CEOspeak: Towards Shreshth Bharat ka Shreshth Entertainment
Excerpts from the address by CII M&E chairman Sudhanshu Vats at a roundtable with I&B minister Prakash Javadekar in Delhi on Thursday
http://www.mxmindia.com/2014/06/me-ceospeak-towards-shreshth-bharat-ka-shreshth-entertainment/
Shailesh Kapoor: In A Politely Incorrect Industry, Can You Call A Spade A Spade?
What’s the big issue about criticism, especially when it comes with a constructive solution-oriented approach, asks Shailesh Kapoor
http://www.mxmindia.com/2014/06/shailesh-kapoor-in-a-politely-incorrect-industry-can-you-call-a-spade-a-spade/
Weber Shandwick strengthens India leadership team
Atul Ahluwalia moves to new role of Vice Chairman, India while Dilip Yadav has been promoted to Managing Director Client Services and will also lead Weber Shandwick's Creation brand
http://www.mxmindia.com/2014/06/weber-shandwick-strengthens-india-leadership-team/
Jack In the Box refreshes digital offering for The Label
The Label serves as a guide that helps the reader wade through the world of style and sophistication with precision
http://www.mxmindia.com/2014/06/jack-in-the-box-refreshes-digital-offering-for-the-label/
Tata Sky unveils popular app around FIFA WC
The launch of the app coincides with the most awaited football series of the year - FIFA World Cup 2014
http://www.mxmindia.com/2014/06/tata-sky-unveils-popular-app-around-fifa-wc/
Dentsu says it with 'We Time' for TVS Wego
The ad campaign for TVS Wego is based around a simple but effective brand proposition, 'We Time'
http://www.mxmindia.com/2014/06/dentsu-says-it-with-we-time-for-tvs-wego/
Red Fuse delivers 'Visible White Selfie' for Colgate
The campaign aims at communicating that white teeth can enhance one's smile and hence one's selfie
http://www.mxmindia.com/2014/06/red-fuse-delivers-visible-white-selfie-for-colgate/
DDB MudraMax unveils new initiative for Reebok Jetfuse Run
The idea was to showcase the shoe technology in the best possible way and to bring out the Jet Engine working in front of the consumer
Excerpts from the address by CII M&E chairman Sudhanshu Vats at a roundtable with I&B minister Prakash Javadekar in Delhi on Thursday
http://www.mxmindia.com/2014/06/me-ceospeak-towards-shreshth-bharat-ka-shreshth-entertainment/
Shailesh Kapoor: In A Politely Incorrect Industry, Can You Call A Spade A Spade?
What’s the big issue about criticism, especially when it comes with a constructive solution-oriented approach, asks Shailesh Kapoor
http://www.mxmindia.com/2014/06/shailesh-kapoor-in-a-politely-incorrect-industry-can-you-call-a-spade-a-spade/
Weber Shandwick strengthens India leadership team
Atul Ahluwalia moves to new role of Vice Chairman, India while Dilip Yadav has been promoted to Managing Director Client Services and will also lead Weber Shandwick's Creation brand
http://www.mxmindia.com/2014/06/weber-shandwick-strengthens-india-leadership-team/
Jack In the Box refreshes digital offering for The Label
The Label serves as a guide that helps the reader wade through the world of style and sophistication with precision
http://www.mxmindia.com/2014/06/jack-in-the-box-refreshes-digital-offering-for-the-label/
Tata Sky unveils popular app around FIFA WC
The launch of the app coincides with the most awaited football series of the year - FIFA World Cup 2014
http://www.mxmindia.com/2014/06/tata-sky-unveils-popular-app-around-fifa-wc/
Dentsu says it with 'We Time' for TVS Wego
The ad campaign for TVS Wego is based around a simple but effective brand proposition, 'We Time'
http://www.mxmindia.com/2014/06/dentsu-says-it-with-we-time-for-tvs-wego/
Red Fuse delivers 'Visible White Selfie' for Colgate
The campaign aims at communicating that white teeth can enhance one's smile and hence one's selfie
http://www.mxmindia.com/2014/06/red-fuse-delivers-visible-white-selfie-for-colgate/
DDB MudraMax unveils new initiative for Reebok Jetfuse Run
The idea was to showcase the shoe technology in the best possible way and to bring out the Jet Engine working in front of the consumer
