Tuesday, 10 March 2015

Stories on 10th Mar '15

Murdoch's empire makes 2 buys in India
While Star India acquires Screen from the Indian Express group, News Corp gobbles up VC Circle
http://www.mxmindia.com/2015/03/murdochs-empire-makes-2-buys-in-india/

More ads go digital as ICC World Cup action shifts to sites, apps
The morning and working hour timings of World Cup matches have made millions of sport lovers follow the action on dedicated websites, apps and social media
http://www.mxmindia.com/2015/03/more-ads-go-digital-as-icc-world-cup-action-shifts-to-sites-apps/

Cinthol creates 'Alive is Offline' for the digital medium
The campaign builds on the core Cinthol brand philosophy of 'Alive is Awesome', and has been conceptualized and executed by Creativeland Asia
http://www.mxmindia.com/2015/03/cinthol-creates-alive-is-offline-for-the-digital-medium/

Vodafone unveils campaign to promote new website
Vodafone has taken a leadership stance by creating relevance for easy-to-use mobility solutions for its customers on the digital platform
http://www.mxmindia.com/2015/03/vodafone-unveils-campaign-to-promote-new-website/

'Live it Abhi', exhorts Pepsi to the youth on today
The new Live It Abhi campaign inspires young Indians to shake things up and leave a mark wherever they go
http://www.mxmindia.com/2015/03/live-it-abhi-exhorts-pepsi-to-the-youth-on-today/

Noteworthy campaigns bring India laurel at ADFEST 2014
Taproot India won four CUPs for the Times of India's 'Farmer Suicide' campaign
http://www.mxmindia.com/2015/03/noteworthy-campaigns-bring-india-laurel-at-adfest-2014/

Housing unveils new logo, mobile app
The move will enhance consumer experience and will set a new benchmark for the online real estate market
http://www.mxmindia.com/2015/03/housing-unveils-new-logo-mobile-app/

Carolina James Bajaj joins Hill+Knowlton as VP
She assumes the role previously held by Devasis Chattopadhyay who has decided to move on to pursue his own interests