IAA India Silver Jubilee kicks off in Kochi
The spice town is playing host to a galaxy of ad & media biggies
http://www.mxmindia.com/2015/09/iaa-india-silver-jubilee-kicks-off-in-kochi/
Colors topples Star Plus in Week 34 of BARC data
Presenting Week 34 of BARC toplines - that's for August 22 to 28, 2015
http://www.mxmindia.com/2015/09/colors-topples-star-plus-in-week-34-of-barc-data/
Living Foodz set for Sept 11 launch
Living Entertainment brings to you an international food experience from 11th September 2015
http://www.mxmindia.com/2015/09/living-foodz-set-for-sept-11-launch/
Ranjona Banerji: What's left to discuss on primetime news TV on the Sheena Bora murder case except psychobabble?
The Sheena Bora murder case has exposed in no uncertain terms television's obsession with primetime discussions, writes Ranjona Banerji
http://www.mxmindia.com/2015/09/ranjona-banerji-what%e2%80%99s-left-to-discuss-on-primetime-news-tv-on-the-sheena-bora-murder-case-except-psychobabble/
Shailesh Kapoor: Split Personalities: TVFPitchers& Rural Ratings
TVF Pitchers manages to bring an authenticity of portrayal, in turn getting the appreciation of a fairly large corporate population of India, across industries, writes Shailesh Kapoor
http://www.mxmindia.com/2015/09/shailesh-kapoor-split-personalities-tvfpitchers-rural-ratings/
K Ramkrishnan appointed GM at IMRB Kantar World Panel
He joins IMRB from Future Lifestyle Fashions Limited where he was President - Marketing
http://www.mxmindia.com/2015/09/k-ramkrishnan-appointed-gm-at-imrb-kantar-world-panel/
Ishrath Nawaz appointed CD at Soho Square
Ishrath has spent about 14 years in advertising, having worked across Saatchi & Saatchi, Rediffusion DYR, Network Advertising and Draft FCB+Ulka
http://www.mxmindia.com/2015/09/ishrath-nawaz-appointed-cd-at-soho-square/
Space makes all the diff for K Raheja Corp's brand campaign
Multimedia campaign across print, radio and online media
http://www.mxmindia.com/2015/09/space-makes-all-the-diff-for-k-raheja-corps-brand-campaign/
With Grofers win, Lowe Lintas Mumbai unveils refreshing brand campaign
Grofers has quickly established itself as the leading choice for consumers wishing to shop their wares via digital platforms
http://www.mxmindia.com/2015/09/with-grofers-win-lowe-lintas-mumbai-unveils-refreshing-brand-campaign/
Waggener Edstrom's report throws up interesting insights on content relevance
It also found that inspirational, funny and entertaining content are most likely to be shared on social platforms followed by personal, news and educational content
http://www.mxmindia.com/2015/09/waggener-edstroms-report-throws-up-interesting-insights-on-content-relevance/
MSM appoints Humsa Dhir as SVP & Head, PR & Corporate Communications
Humsa will report into NP Singh, CEO, MSM Network
http://www.mxmindia.com/2015/09/msm-appoints-humsa-dhir-as-svp-head-pr-corporate-communications/
ASCIonline App gets a thumbs-up from consumers
Consumer reach facilitated further in the virtual world with the launch of ASCIonline mobile app
http://www.mxmindia.com/2015/09/ascionline-app-gets-a-thumbs-up-from-consumers/
Twitter launches Self-Service Ads Platform for SMBs in India
Twitter Ads self-service platform is now expanded to over 200 countries and territories worldwide
The spice town is playing host to a galaxy of ad & media biggies
http://www.mxmindia.com/2015/09/iaa-india-silver-jubilee-kicks-off-in-kochi/
Colors topples Star Plus in Week 34 of BARC data
Presenting Week 34 of BARC toplines - that's for August 22 to 28, 2015
http://www.mxmindia.com/2015/09/colors-topples-star-plus-in-week-34-of-barc-data/
Living Foodz set for Sept 11 launch
Living Entertainment brings to you an international food experience from 11th September 2015
http://www.mxmindia.com/2015/09/living-foodz-set-for-sept-11-launch/
Ranjona Banerji: What's left to discuss on primetime news TV on the Sheena Bora murder case except psychobabble?
The Sheena Bora murder case has exposed in no uncertain terms television's obsession with primetime discussions, writes Ranjona Banerji
http://www.mxmindia.com/2015/09/ranjona-banerji-what%e2%80%99s-left-to-discuss-on-primetime-news-tv-on-the-sheena-bora-murder-case-except-psychobabble/
Shailesh Kapoor: Split Personalities: TVFPitchers& Rural Ratings
TVF Pitchers manages to bring an authenticity of portrayal, in turn getting the appreciation of a fairly large corporate population of India, across industries, writes Shailesh Kapoor
http://www.mxmindia.com/2015/09/shailesh-kapoor-split-personalities-tvfpitchers-rural-ratings/
K Ramkrishnan appointed GM at IMRB Kantar World Panel
He joins IMRB from Future Lifestyle Fashions Limited where he was President - Marketing
http://www.mxmindia.com/2015/09/k-ramkrishnan-appointed-gm-at-imrb-kantar-world-panel/
Ishrath Nawaz appointed CD at Soho Square
Ishrath has spent about 14 years in advertising, having worked across Saatchi & Saatchi, Rediffusion DYR, Network Advertising and Draft FCB+Ulka
http://www.mxmindia.com/2015/09/ishrath-nawaz-appointed-cd-at-soho-square/
Space makes all the diff for K Raheja Corp's brand campaign
Multimedia campaign across print, radio and online media
http://www.mxmindia.com/2015/09/space-makes-all-the-diff-for-k-raheja-corps-brand-campaign/
With Grofers win, Lowe Lintas Mumbai unveils refreshing brand campaign
Grofers has quickly established itself as the leading choice for consumers wishing to shop their wares via digital platforms
http://www.mxmindia.com/2015/09/with-grofers-win-lowe-lintas-mumbai-unveils-refreshing-brand-campaign/
Waggener Edstrom's report throws up interesting insights on content relevance
It also found that inspirational, funny and entertaining content are most likely to be shared on social platforms followed by personal, news and educational content
http://www.mxmindia.com/2015/09/waggener-edstroms-report-throws-up-interesting-insights-on-content-relevance/
MSM appoints Humsa Dhir as SVP & Head, PR & Corporate Communications
Humsa will report into NP Singh, CEO, MSM Network
http://www.mxmindia.com/2015/09/msm-appoints-humsa-dhir-as-svp-head-pr-corporate-communications/
ASCIonline App gets a thumbs-up from consumers
Consumer reach facilitated further in the virtual world with the launch of ASCIonline mobile app
http://www.mxmindia.com/2015/09/ascionline-app-gets-a-thumbs-up-from-consumers/
Twitter launches Self-Service Ads Platform for SMBs in India
Twitter Ads self-service platform is now expanded to over 200 countries and territories worldwide
