Stories on 12th Feb '13

Into the printed world of luxury
A study by Cogito Consulting turns the pages on the glossy world of luxury print advertising
 http://www.mxmindia.com/?p=41437

We are very optimistic about India: Tripti Lochan
Tripti Lochan, CEO, VML Qais stresses on the need for real-time creation of branded content by brands and how regional clients are increasingly demanding India-specific strategies as part of value-added services
http://www.mxmindia.com/?p=41405

Responsible internet use programme for kids launched
Focus Kids has launched 'Internet for Kids', an initiative aimed at championing the cause of 'Responsible Usage of Internet for Kids'
 http://www.mxmindia.com/?p=41410

Debrief: Gillette: The Protector
The Gillette folks have now decided to inject social service into their communication, and are asking us men to stand up for women, to respect them. I think this is smart thinking
 http://www.mxmindia.com/?p=41408

Ranjona Banerji: Yes, Karan Thapar, TV debates can sink further - and they have!
Ranjona Banerji finds once more that TV news has taken the art of debating to an all-new low
 http://www.mxmindia.com/?p=41435

Click for a Linc
Linc pens launches online selling platform
 http://www.mxmindia.com/?p=41411


ANCHOR | One Big Idea by Sriram Kilambi
Keeping track of Indian consumers' changing needs
http://www.mxmindia.com/?p=41406

ANCHOR | One Big Idea by Upen Rai
The mother of all utility devices - the mobile
http://www.mxmindia.com/?p=41407