Thursday 5 October 2017

Stories on 5th Oct '17

Digital infra will boost OTT: KPMG
On-demand content has reached a tipping point on the back of a successful 4G roll-out. Read more

Siddhartha Mukherjee: Pay for News Publishing? Nail the Coffin!
Having an official paid mechanism to get news published will mark the beginning of a speedy death of the PR industry and journalism, writes Siddhartha Mukherjee. Read more

BBC bullish on India with 4 language services
The Delhi bureau is now the BBC’s largest outside the UK. It will become a video, TV and digital content production hub for the whole of South Asia. Read more

ALTBalaji appoints Lodestar UM as media agency
This mandate includes media investment and strategic partnership. Read more

Discovery appoints Geetanjali Bhattacharji as the Head of Brand Partnerships & Content Integration
Geetanjali will work closely in association with Vikram Tanna. Read more

India TV announces key editorial appointments
Piyush Padmakar, Anita Sharma and Amrendra Pratap Singh have been elevated as Managing Editors. Read more

Aircel partners with Unlockd for mobile loyalty programme
This is Unlockd’s eighth market launch and its first in India. Read more

Google announces support for Bengali content creators and advertisers
Bengali being the sixth most spoken language around the world, publishers and advertisers can now reach a large audience globally. Read more