Tom Goodwin on digital media & the future
One of the foremost futurists in the media, the Havas Media Senior VP was in India recently to speak at Melt. A quick text and video chat with him. Read more
Sanjeev Kotnala: 101 days to the new year! Fire second cylinder on September 22... take the 100-day challenge
September 22 is just another day in the calendar. It is the 266th day of 2016. The new year is just 100 days away, writes Sanjeev Kotnala. Read more
The Social Street beefs up leadership team
Shonali Sharmaa and Shilov Mani will report to Mandeep Malhotra and will be based in Mumbai. Read more
Siemens turns focus on 'Ingenuity for life'
New brand claim "Ingenuity for life" sums up what Siemens stands for: engineering expertise, genius, innovation and a sense of responsibility. Read more
Nawazuddin and Bobby Simha to endorse Vodafone's latest offering - Flex
Vodafone's latest campaign Vodafone FLEX - 'Prepaid bana very very aasan' brings back common man approach. Read more
Akshay steps up proposition for Honda's latest technology offering
Actor Akshay Kumar narrates Honda's 'CBS with Equalizer' technology. Read more
Farhan Akhtar highlisghts advantages of latest Dulux offering
The TVC encapsulates the brand's ability to protect home exteriors from nature's fury, owing to its double defense technology. Read more
Sun Estates entrusts entire digital mandate to Rage Communications
Rage Communications will also work on improving Sun Estates organic search performance as well as provide an interactive web experience. Read more
