PR industry to double in 3 years: Full report
Detailed report of the report on the PR business by the Public Relations Consultants Association of India. Read more
Ranjona Banerji: Is this journalism?
Being a jingoistic cheerleader - even if you belong to a large and relevant group - is not journalism, writes Ranjona Banerji. Read more
Shailesh Kapoor: Uri & After: Finally, we can see some news!
It's like those old times when you go to a news channel because you actually want to watch something that's of interest to you, writes Shailesh Kapoor.Read more
Voot draws up campaign for kids
Launch of special anthem for Voot Kids "Bachche Hum Goody Goody Banenge, Voot Kids Ke Liye Kuch Bhi Karenge!". Read more
BTL Baatein: Lokesh Kataria, Mattel Toys... Powered by VISCOMM
Experiential (BTL) always plays a very key role in any brand's marketing plan, says Lokesh Kataria, Head, Marketing Mattel Toys, India. Read more
Zee's foray into radio with UAE's Hum 106.2 FM
Acquires UAE's first and leading Radio Station, Hum 106.2 FM. Read more
DentsuWebchutney's 360 digital campaign for Flipkart sale
The 'made-for-360 experiences' highlights the key offers of Flipkart's annual flagship sale tittled The Big Billion Days. Read more
'Rishtey Cineplex' to be launched in more international markets
The channel will be available free-to-air in Europe on Sky, channel number 797 from 29th September onwards. Read more
Dadi endorses benefits of contraceptives in latest campaign by Grey India
The campaign invokes young minds to feel comfortable in seeking contraceptives in order to have power, freedom and choice over their life. Read more
DigitasLBi elevates Mark McDonald, Sabah Iqbal and Pooja Gosain
In their new roles McDonald and Iqbal will continue to report into Head of Agency Prithviraj Banerjee while Gosain will continue to report into Mark McDonald. Read more
Panasonic leans on 'Perfectly Brilliant' proposition for latest LED campaign
TVC features hi-tech range of Panasonic LED lights to give you just the right light without the blinding glare.Read more
eBay India launches new campaign - #ThingsDon'tJudge
The campaign seeks to inspire consumers to shop from over 10 crore products without any inhibitions. Read more
Mahindra Centuro Mirzya launched in India
The TVC uses the film's popular and soulful music which is composed by Shankar-Ehsaan-Loy. Read more
