Getting SMEs to advertise on telly, the Amagi way
A quick text+video chat with Baskar Subramanian, Co-Founder, Amagi Media Labs on the launch of a platform especially for small and medium enterprises. Read more
Jaisurya Das: I have a job offer in Mumbai, but the rentals are so damn high. Worthwhile moving?
Senior media professional and Contributing Editor, MxMIndia Jaisurya Das responds to a reader queries on a mixed bag of career and personal issues. Read more
Apple, Google hold top spots in 'Best Global Brands Report'
Apple's brand value grew by 5 percent to US $178,119m, while Google's brand value rose 11 percent to US $133,252m. Read more
Jivi Mobiles hands over creative mandate to IBD
Actor Irrfan Khan roped in as brand ambassador. Read more
Dhara celebrates India with latest campaign by DDB Mudra
India enjoys a fairly busy festival calendar and we Indians keep track of these festivals with the same amount of zeal. Read more
NatureFresh Acti-Lite partners MSD for new brand ethos
The ethos of his personality and that of NatureFreshActi-Lite is what makes him a fit for the brand. Read more
TVS Victor spreads smiles in McCann campaign
In the process, the father brings back smile and joy to her daughter and delivers an important life lesson. Read more
Sathiyam TV assigns adsales duties to Fourth Dimension
The collaboration with Fourth Dimension will enable Sathiyam TV to effectively engage its media sales duties in India. Read more