Stories on 27th Sep '17

Dentsu to flex its buying muscles with Amplifir

Dentsu Aegis Network's media investment arm will comprise four specialisations - Investment Management, Global Media Partnerships, Amnet and The Story Lab. Read more

Sanjeev Kotnala: Sensitive about Stereotypes!

The industry is still working from ivory towers and strong metro-centric mindset, writes Sanjeev Kotnala. Read more

Sanghamitra Chakraborty to head Havas' RB biz

Chakraborty joins Havas from Contract Advertising. Read more

---

Ipsos appoints Geeta Lobo as Head of Bengaluru Business

She will also be part of Ipsos India Leadership Team. Read more

---

Colors to start Season 11 of Bigg Boss on Oct 1 on

The show will air on weekdays at 10.30pm and on weekends at 9pm. Read more

---

Havells seeks to make a difference via latest ad campaign

Conceptualised by Mullen Lintas Delhi, the new ad campaign highlights the unique features and benefits of the new products. Read more

---

Viacom18 Motion Pictures acquires rights for Mithali Raj biopic

Mithali Raj is the highest run-scorer in women's international cricket. Read more

---

Britannia assures consumers where to find the real treat for its biscuit brand

Treat is Britannia's largest selling sandwich creams brand, and it is back with a new product range, with crunchier, tastier, shells, and super soft cream in between. Read more

Stories on 3rd Mar '17

#TVRising: Reviewing the Big BARC Update
The most heartening feature of the update is that it shows BARC India's pro-activeness, writes Shailesh Kapoor
http://www.mxmindia.com/?p=100316

Ranjona Banerji: Did HT play down story on RSS leader's 'fatwa'?
It was quite a sight to watch Times Now's Navika Kumar shout down retired army chief Gen Shankar Roychowdhury about how soldiers must conduct themselves, writes RanjonaBanerji
http://www.mxmindia.com/?p=100317

Nikhil Gandhi joins Times Network as President - Revenue as Ashit Kukian exit
Nikhil comes with over 17 years of experience in Media with Revenue & Business Specialization and he last held the position of Vice President and Head of Revenue Media Networks, Disney India
http://www.mxmindia.com/?p=100327

Sony BBC Earth to launch on March 6
The channel will go live at 8pm on Monday and will be available in English, Hindi, Tamil and Telugu and in SD and HD
http://www.mxmindia.com/?p=100336

Ipsos strengthens India presence with the launch of Public Affairs
Policy and implementations are more successful when founded on public opinion, including perception
http://www.mxmindia.com/?p=100326

Leo Burnett Orchard reveals new identity and logo
The new identity is reflective of the agency's vision and ambitions for itself
http://www.mxmindia.com/?p=100325

L'Oreal appoints Twinkle Khanna as brand ambassador for India
Twinkle Khanna was revealed as the new brand ambassador at the L'Oreal Professionnel Indian Hairdressing Awards held in Goa on 1st March
http://www.mxmindia.com/?p=100324

Dentsu One executes new campaign for Honda City 2017
The new 2017 Honda City has redefined not just the segment but the category with its class leading exterior and interior features
http://www.mxmindia.com/?p=100323