Showing posts with label LIQVD Asia. Show all posts
Showing posts with label LIQVD Asia. Show all posts

Thursday, 22 September 2016

Stories on 22nd Sep '16

Financial brands score in BrandZ's Most Valuable list
HDFC Bank stands firmly at number one for a third consecutive year with a brand value of $14.4 billion following a 15% growth over the past year. Read more

Jaisurya Das: What are the skills needed to get into a GEC’s programming team?
Senior media professional and Contributing Editor, MxMIndia Jaisurya Das responds to a reader queries on a mixed bag of career and personal issues. Read more

Benchmark to reach a consumer's mind is getting tougher: Dinesh Kapoor, MD, Kantar Millward Brown (Text+Video)
A quick chat with Dinesh Kapoor, Managing Director, Kantar Millward Brown after the unveiling of the BrandZ report to the media on Wednesday. Read more

Rediff bags mandate for Presidency University makeover
The account win was a result of a multi-agency pitch in Kolkata. Read more

Vijeeth Shetty joins Liqvd Asia as President - Business & Services
In his new role, Shetty will oversee expansion of agency's growth plans with respect to the Indian market. Read more

Asian Paints unveils new ad campaign 'Kam Kharcha, Saalo Saal Charcha'
It is thus an upgrade for a distemper user who wishes to use an emulsion. Read more

Kansai Nerolac unveils Excel Mica Marble
Its unique combination of Mica particles and Marble boosters consistently help deliver superior performance keeping one’s home strong and vibrant all year round.Read more

Gutenberg Communications names Radha Radhakrishnan as Country Head for India
Globally, Gutenberg services industries such as technology, financial services, real estate, healthcare, education, aviation, defence, hospitality, infrastructure and not-for-profit causes. Read more

Monday, 8 December 2014

Stories on 8th Dec 14

Adspend grew 13.2% in 2014, forecast for 2015: 13.3%:MagnaGlobal
India most dynamic among the four BRICs as per the media major's forecast + Interview with Venkatesh S, EVP, Director Intelligence Practice
http://www.mxmindia.com/2014/12/adspend-grew-13-2-in-2014-forecast-for-2015-13-3magnaglobal/

Mediaah! HuffPost and Times of India -- Great Match or Mismatch?
Do we think HuffPo India it has a future and is the Times of India-HuffPo marriage the right match or a mismatch, asks Pradyuman Maheshwari in Mediaah!.
http://www.mxmindia.com/2014/12/mediaah-huffpost-and-times-of-india-great-match-or-mismatch/

Havas Worldwide appoints Nirmalya Sen as CEO
No change is planned for the agency's management committee in India. He will report to Juan Rocamora, Chairman/CEO of Havas WW Asia Pacific.
http://www.mxmindia.com/2014/12/havas-worldwide-appoints-nirmalya-sen-as-ceo/

Lowe Lintas + Partners announces second edition of its apprenticeship program - LLAP 2
The second batch of LLAP will start on July 1, 2015 with the recruitment process currently underway.
http://www.mxmindia.com/2014/12/lowe-lintas-partners-announces-second-edition-of-its-apprenticeship-program-llap-2/

TAM numbers for Hindi & Regional Channels in Week 48
Presenting TAM data for Week 48 (November 23 to 29) for various Hindi and Regional Entertainment Channels in select India markets.
http://www.mxmindia.com/2014/12/tam-numbers-for-hindi-regional-channels-in-week-48/

RAM ratings for Week 47
Presenting RAM numbers for Week 47 - that's November 16 to 22, 2014.
http://www.mxmindia.com/2014/12/ram-ratings-for-week-4%e2%80%8b7/

Amith Prabhu: People make our business
We are only as good as the people who come in to PR and make a difference. The better we are the more respect we will command, writes Amith Prabhu.
http://www.mxmindia.com/2014/12/amith-prabhu-people-make-our-business/

Johari family buys back MaXposure Media from Gruner + Jahr
The Johari family started MaXposure in 2006 and scaled it to be one of the largest magazine publishers in India.
http://www.mxmindia.com/2014/12/johari-family-buys-back-maxposure-media-from-gruner-jahr/

Celkon hands over digital mandate to Liqvd Asia
The company will now be handling the entire digital mandate for this brand.
http://www.mxmindia.com/2014/12/celkon-hands-over-digital-mandate-to-liqvd-asia/

5th edition of Big Star Entertainment Awards announced
The first awards of the season will be a 100 per cent people?s choice offering, right from the nominations to the final winners
http://www.mxmindia.com/2014/12/5th-edition-of-big-star-entertainment-awards-announced/