MxM Mondays | Is there a crisis of ideas in Hindi GECs?
Are endless soaps, reality shows and mythologicals all that there is to general entertainment?
http://www.mxmindia.com/2012/08/mxm-mondays-is-there-a-crisis-of-ideas-in-hindi-gec/
Jishnu Sen remembers Vinod Prabhakar
Grey Group CFO Vinod Prabhakar passed away on Sunday. He was 45
http://www.mxmindia.com/2012/08/jishnu-sen-remembers-vinod-prabhakar/
MxM Comment: Enough of trading charges. Industry needs to bring warring partners to the table
With the war of words between NDTV and WPP never-ending, industry leaders must intervene... else the government will
http://www.mxmindia.com/2012/08/mxm-comment-enough-of-trading-charges-industry-needs-to-bring-warring-partners-to-the-table/
Tribute: Remembering K Kurian
On the fourth death anniversary of K Kurian (1928-2008), founder and chairman of Radeus Advertising, Jameel Gulrays pays tribute
http://www.mxmindia.com/2012/08/tribute-remembering-k-kurian/
NDTV v/s WPP: War of words over the Weekend
WPP and NDTV bring the battle over TAM ratings from the courtrooms to feeding the media with statements countering the other
http://www.mxmindia.com/2012/08/ndtv-vs-wpp-war-of-words-over-the-weekend/
Keith Alphonso quits UTV, joins OML as Revenue Head
After one and a half years, Keith Alphonso has quit Disney/UTV. He was business head of Bindass, the youth channel from the UTV stable
http://www.mxmindia.com/2012/08/keith-alphonso-quits-utv-joins-oml-as-revenue-head/
Dhingana launches ad platform, Gokul Rajaram is advisor
Dhingana has launched an advertising platform to reach its 11 million worldwide users, with Gokul Rajaram, creator of AdSense and current Facebook product director for advertising, on the advisory board
http://www.mxmindia.com/2012/08/dhingana-launches-ad-platform-gokul-rajaram-is-advisor/
Web firms fully cooperating with govt: IAMAI
"All our members have been cooperating in the best possible manner to stave off the current situation since last week and we will continue to do so," stated Dr Subho Ray, President of IAMAI
http://www.mxmindia.com/2012/08/web-firms-fully-cooperating-with-govt-iamai/
Big FM Launches Big Green Ganesha 2012
This year's campaign is being launched with the slogan 'Ganpati Bappa Morya, Dharti Mata Morya' in a crusade that protects planet earth while seeking the blessings of Lord Ganesha
http://www.mxmindia.com/2012/08/big-fm-launches-big-green-ganesha-2012/
AdStrat: Man from Motilal Oswal
Behind every great commercial is super strategy. Every week, MxMIndia will bring you the brief and the strat as given by the client and whatever else that went into creating a winning ad
http://www.mxmindia.com/2012/08/adstrat-man-from-motilal-oswal/
Sanjay Mehta lists 8 ways how brands can handle real and false negativity on social media
Rather than worry about its viral impact, social media can be effectively employed to handle crises, writes Sanjay Mehta. Not just by brand heads, but governments too!
http://www.mxmindia.com/2012/08/sanjay-mehta-lists-8-ways-how-brands-can-handle-real-and-false-negativity-on-social-media/
Anil Thakraney: IndiGo: because on-time is everything
A recent report announced that IndiGo has replaced the Jet Group as the nation's No 1 airline. This is no small achievement for IndiGo
http://www.mxmindia.com/2012/08/anil-thakraney-indigo-because-on-time-is-everything/
Ranjona Banerji: When governance and opposition happen out of TV studios
Governance and Opposition now happen from TV studios. The roundish building housing Parliament seems to have outlived its usefulness, writes Ranjona Banerji
http://www.mxmindia.com/2012/08/ranjona-banerji-when-governance-and-opposition-happen-out-of-tv-studios/
