Monday, 15 October 2012

Stories on 15th Oct '12


MxM Mondays: Are GECs turning social activists?
Are general entertainment channels showing a sensitive side by highlighting social issues in fiction and non-fiction shows?
http://www.mxmindia.com/?p=33641

Jaldi 5 with Anil Garg: No industry body to take care of smaller channels
Anil Garg, Chairman & Managing Director, Explore Travel Channel on whether digitization will help smaller channels
http://www.mxmindia.com/?p=33639

Need to change to be at par with Gen Y: Nina Jaipuria
MxMIndia spoke to Nina Elavia Jaipuria, EVP & Business Head, Sonic & Nickelodeon (India), on the importance of an online presence, and how one kids' channel can differentiate itself from the others
http://www.mxmindia.com/?p=33122

Bigg Boss goes 'alag' with tours of 'house'
After declaring that Bigg Boss is family-friendly this season, Colors has taken the show a step closer to its audiences by flagging off the Bigg Boss Tour, an initiative which will give fans the experience of being close to the stars via a paid tour
http://www.mxmindia.com/?p=33640

AdStrat: Hippo - A World Without Borders
Behind every great commercial is super strategy. Every week, MxMIndia will bring you the brief and the strat as given by the client and whatever else that went into creating a winning ad
http://www.mxmindia.com/?p=33634

The Anchor: 7 reasons print will never die (despite declining readership figures)
Imagine a world without your daily newspaper. You can’t, and that’s the point. Print will endure, no matter what
http://www.mxmindia.com/?p=33632

Anil Thakraney: Criminal corporate world
If the entire private sector in India took a united stand that they will not bribe, am certain a whole lot of corruption would get wiped out from this nation. The onus cannot only be on greedy netas and babus
http://www.mxmindia.com/?p=33635

Ranjona Banerji: Drama when the world was snoozing
There was much drama over live-on-national-TV debates and claims starting 3pm on Sunday.
http://www.mxmindia.com/?p=33693

Signposts... October 15
Our daily feature 'Signposts' which as the name suggests will carry an assorted range of, ah, well, signposts
http://www.mxmindia.com/?p=33642