Wednesday, 20 November 2013

Stories on 20th Nov '13

Taking Citi to #1 Bank Brand
A look at how Sanjeev Kapur has taken brands Citibank India to be one of the strongest banking brands in Asia
http://www.mxmindia.com/2013/11/taking-citi-to-1-bank-brand/

Outdoor adspends grow 8% in H1 FY 2013: Laqshya research
Outdoor Advertising ad revenues have grown 11% in the first quarter and by 4 percent in the second quarter of 2013 over the corresponding period of 2012 making it a total of 8% growth for the H1 fiscal 2013 over 2012, as per Laqshya Media Group's research wing
http://www.mxmindia.com/2013/11/outdoor-adspends-grow-8-in-h1-fy-2013-laqshya-research/

Gaurav Banerjee takes charge of Star Plus as GM
It's an office that's has seen various occupants in the recent past, but Gaurav Banerjee, who has been part of the Star India system since 2009, should well reverse that trend
http://www.mxmindia.com/2013/11/gaurav-banerjee-takes-charge-of-star-plus-as-gm/

After Designyatra, Kyoorius launches FYIday series with Laura Jordan Bambach
Kyoorius FYIday will host a series of intimate, interactive and informal knowledge-sharing sessions and workshops as against the umpteen conferences, panel discussions or just plain speeches by unprepared biggies attended by disinterested industry folk
http://www.mxmindia.com/2013/11/after-designyatra-kyoorius-launches-fyiday-series-with-laura-jordan-bambach/

SAP's Rajesh Kumar to chair DMAi 2014 marketing convention
Rajesh Kumar, Marketing Head, SAP, Indian subcontinent has been announced as the chair for the third edition of the Association for Data Driven Marketing & Advertising in India (DMAi) International Marketing Convention scheduled to be held in January 2014 in New Delhi
http://www.mxmindia.com/2013/11/saps-rajesh-kumar-to-chair-dmai-2014-marketing-convention/