Stories on 14th May '15

Why Sun shines more in Bengaluru
How & Why a Tamil channel like Sun is more popular than a Kannada GEC in Bengaluru, as per BARC data
http://www.mxmindia.com/2015/05/why-sun-shines-more-in-bengaluru/

Nepal Earthquake and Salman Khan Case - Tremors in Television Viewership as per BARC data
BARC India has shared some interesting data and analyses on the viewership numbers and trends of Hindi and English news channels given the news of the Nepal earthquake and the Salman Khan legal tangle
http://www.mxmindia.com/2015/05/nepal-earthquake-and-salman-khan-case-tremors-in-television-viewership-as-per-barc-data/

RBNL consolidates digital biz with ZO's Performics
ZenithOptimedia India's Performics has been appointed as the digital partner for the entire digital mandate with Reliance Broadcast Network Limited
http://www.mxmindia.com/2015/05/rbnl-consolidates-digital-biz-with-zos-performics/

Havas Media wins integrated media mandate of myITreturn.com
The account which includes both digital and traditional duties will be handled by the agency’s Mumbai office
http://www.mxmindia.com/2015/05/rbnl-consolidates-digital-biz-with-zos-performics/

Now Pakistanis too would turn Bigg Boss voyeurs
Pakistani television networks spending Rs 35-40 crore to buy Indian shows like Bigg Boss, Jodha Akbar
http://www.mxmindia.com/2015/05/now-pakistanis-too-would-turn-bigg-boss-voyeurs/

Tanishq celebrates mother-daughter relationship in latest ad film
Narrating the emotional bond of the mother-daughter duo, Tanishq celebrates the timeless relationship they share
http://www.mxmindia.com/2015/05/tanishq-celebrates-mother-daughter-relationship-in-latest-ad-film/

DDB Mudra West appoints Manoj Bhagat as GCD
Manoj joins the agency's Mumbai office from Greenapple Design

http://www.mxmindia.com/2015/05/ddb-mudra-west-appoints-manoj-bhagat-as-gcd/

Stories on 13th May 14

We'll look hard at strategy, what the ad is trying to do: Neil Dawson, Kyoorius Awards
A quick Q&A with the celebrated British adman who is Foreman of the three-day awards judging that starts today
http://www.mxmindia.com/2014/05/well-look-hard-at-strategy-what-the-ad-is-trying-to-do-neil-dawson-foreman-kyoorius-ad-awards/

MxMIndia is hiring journos in Mumbai & Delhi. Only those with high energy, enthusiasm & integrity need apply
MxMIndia is now looking at Senior Reporters in Delhi and Mumbai and a junior reporter in Mumbai
http://www.mxmindia.com/2014/05/mxmindia-is-hiring-journos-in-mumbai-delhi-only-those-with-high-energy-enthusiasm-integrity-need-apply/

Maxus wins media mandate for Paytm
Maxus New Delhi has won the media investment mandate for Paytm, widely regarded as the country's largest mobile commerce platform
http://www.mxmindia.com/2014/05/maxus-wins-media-mandate-for-paytm/

RB appoints new creative agencies to global roster
Droga5, Wieden+Kennedy and McCann have been shortlisted to lead creative development for the company
http://www.mxmindia.com/2014/05/rb-appoints-new-creative-agencies-to-global-roster/

Lloyd Mathias joins HP as CMO
He was named among the Top 15 international marketers of the year by Internationalist magazine in 2007, was Chairman of the Media Research Users Council (MRUC) and Co-chairman of the Device Strategy Council of the CDMA Development Group
http://www.mxmindia.com/2014/05/lloyd-mathias-joins-hp-as-cmo/

Alok Agrawal quits @ZeeNews to join @RIL
After issuing a denial last week, Zee News CEO Alok Agrawal announced his move from Zee New to RIL via a tweet
http://www.mxmindia.com/2014/05/alok-agrawal-quits-zeenews-to-join-ril/

Ranjona Banerji: Media - new low or new dawn?
The country has run out of steam, forget the media and television takes the brunt of the tedium if only because it is the first frontier, writes Ranjona Banerji
http://www.mxmindia.com/2014/05/ranjona-banerji-media-new-low-or-new-dawn/

Dentsu assigned creative duties of Panasonic Fans
The creative duty was awarded to Dentsu based on its current creative partnership with Panasonic
http://www.mxmindia.com/2014/05/dentsu-assigned-creative-duties-of-panasonic-fans/

Nivea Soft assigns digital ideation mandate to TenTenTen
This is a rare instance where an Indian digital outfit has been signed on by a global entity for a project targeted at an international audience
http://www.mxmindia.com/2014/05/nivea-soft-assigns-digital-ideation-mandate-to-tententen/

Delhi HC asks India News to run scroll saying its not associated with India TV
The decision follows a case filed by India TV against India News for using a deceptively similar channel name
http://www.mxmindia.com/2014/05/delhi-hc-asks-india-news-to-run-scroll-saying-its-not-associated-with-india-tv/

Cheil Worldwide appoints Avinash Joshi as Head of Social Media
Joshi is an accomplished digital marketing expert with over 15 years of experience in leveraging social insights and trends in emerging technology
http://www.mxmindia.com/2014/05/cheil-worldwide-appoints-avinash-joshi-as-head-of-social-media/

TOI unveils Femina Believe academy for women
The courses being offered by this academy will be in subjects pertaining to self enhancement skills that matter to today's modern Indian women
http://www.mxmindia.com/2014/05/toi-unveils-femina-believe-academy-for-women/

Yahoo News Digest now available in India
App delivers an easy-to-navigate summary of the top International news stories twice a day
http://www.mxmindia.com/2014/05/yahoo-news-digest-now-available-in-india/

92.7 Big FM pays tribute to mothers with feature film on radio
The two hour movie titled 'Maa Ke Aanchal Mein' has been written by Neelesh Misra

http://www.mxmindia.com/2014/05/92-7-big-fm-pays-tribute-to-mothers-with-feature-film-on-radio/

Stories on 8th Jan '14

6 tech-driven trends to look out for in 2014
Wearable fundraising, smart bras, e-Government and ambient Bluetooth consumer messaging are all set to trend in 2014, notes this report from Mindshare's Original Thinkers Series
http://www.mxmindia.com/2014/01/6-tech-driven-trends-to-look-out-for-in-2014/

Tanmay Mohanty to take charge of Resultrix and Perfomics in India as Gulrez Alam moves to Singapore as Chief Devpt Officer for ZO APAC
The announcements are part of ZenithOptimedia Group's  management succession moves for Performics and Resultrix in India
http://www.mxmindia.com/2014/01/tanmay-mohanty-to-take-charge-of-resultrix-and-perfomics-in-india-as-gulrez-alam-moves-to-singapore-as-chief-devpt-officer-for-zo-apac/

Channels fined, to apologise as news self-regulator NBSA acts on 7 complaints
News channels have been fined and asked to apologise as news self-regulator News Broadcasting  Standards Authority has announced its order on seven complaints received
http://www.mxmindia.com/2014/01/channels-fined-to-apologise-as-news-self-regulator-nbsa-acts-on-7-complaints/

MouthShut's plea on IT Rules 2011 to come up for hearing in SC
MouthShut.com's plea challenging IT Rules 2011 is to come up for hearing in the Supreme Court
http://www.mxmindia.com/2014/01/mouthshuts-plea-on-it-rules-2011-to-come-up-for-hearing-in-sc/

Sony Six pushes Star Sports out of Aus Open rights
The sports channel has bagged the rights for the Australian Open for five years
http://www.mxmindia.com/2014/01/sony-six-pushes-star-sports-out-of-aus-open-rights/

Bull's Eye for Ormax's 'First Day Box Office' forecast tool
Ormax Media's FBO forecast model claims 100% accuracy in Dec 2013

http://www.mxmindia.com/2014/01/bulls-eye-for-ormaxs-first-day-box-office-forecast-tool/

Stories on 20th Nov '13

Taking Citi to #1 Bank Brand
A look at how Sanjeev Kapur has taken brands Citibank India to be one of the strongest banking brands in Asia
http://www.mxmindia.com/2013/11/taking-citi-to-1-bank-brand/

Outdoor adspends grow 8% in H1 FY 2013: Laqshya research
Outdoor Advertising ad revenues have grown 11% in the first quarter and by 4 percent in the second quarter of 2013 over the corresponding period of 2012 making it a total of 8% growth for the H1 fiscal 2013 over 2012, as per Laqshya Media Group's research wing
http://www.mxmindia.com/2013/11/outdoor-adspends-grow-8-in-h1-fy-2013-laqshya-research/

Gaurav Banerjee takes charge of Star Plus as GM
It's an office that's has seen various occupants in the recent past, but Gaurav Banerjee, who has been part of the Star India system since 2009, should well reverse that trend
http://www.mxmindia.com/2013/11/gaurav-banerjee-takes-charge-of-star-plus-as-gm/

After Designyatra, Kyoorius launches FYIday series with Laura Jordan Bambach
Kyoorius FYIday will host a series of intimate, interactive and informal knowledge-sharing sessions and workshops as against the umpteen conferences, panel discussions or just plain speeches by unprepared biggies attended by disinterested industry folk
http://www.mxmindia.com/2013/11/after-designyatra-kyoorius-launches-fyiday-series-with-laura-jordan-bambach/

SAP's Rajesh Kumar to chair DMAi 2014 marketing convention
Rajesh Kumar, Marketing Head, SAP, Indian subcontinent has been announced as the chair for the third edition of the Association for Data Driven Marketing & Advertising in India (DMAi) International Marketing Convention scheduled to be held in January 2014 in New Delhi
http://www.mxmindia.com/2013/11/saps-rajesh-kumar-to-chair-dmai-2014-marketing-convention/

Stories on 7th May

Dream start for Satyamev Jayate
As Aamir Khan's mega-show launched with much fanfare, a cross-section of mediapersons & experts tell us whether they expect the magic to deliver
http://www.mxmindia.com/2012/05/dream-start-for-satyamev-jayate/

Mediaah! Thank you, Star Plus. Thank you, Aamir Khan
Pradyuman Maheshwari is all praise for Satymev Jayate and says how in one masterstroke, Aamir Khan, Uday Shankar and Star India may have silenced detractors who say broadcasters are irresponsible given the kind of content aired
http://www.mxmindia.com/2012/05/mediaah-thank-you-star-plus-thank-you-aamir-khan/

Anil Thakraney: Oprah Khan
While Aamir pocketed a few crore rupees as the nation wept on Sunday morning over the female foeticide issue, must say it’s a commendable social effort, writes Anil Thakraney in Hard Knocks
http://www.mxmindia.com/2012/05/anil-thakraney-oprah-khan/

MCCS channels unveil new look
The on-air launch on June 1 will see Star News change its logo as ABP News in Hindi, Star Ananda as ABP Ananda in Bengali and Star Majha as ABP Majha in Marathi
http://www.mxmindia.com/2012/05/mccs-channels-unveil-new-look/

Press Club Bombay honour bigger than Padma Shri: Vinod Mehta
The evening also witnessed two special awards being given to late Pradeep Vijaykar and eminent journalist Madhu Shetye for their outstanding contribution to the domain
http://www.mxmindia.com/2012/05/press-club-bombay-honour-bigger-than-padma-shri-vinod-mehta/

Digitization is going to be the biggest reform in broadcast sector: Ambika Soni
The Minister was attending the 6th Annual Summit on Entertainment and Media organized by Assocham, Focus 2012: Digitization for Inclusive Growth
http://www.mxmindia.com/2012/05/digitization-is-going-to-be-the-biggest-reform-in-broadcast-sector-ambika-soni/

Full report of Assocham 'focus' on M&E
Assocham organized the 6th annual summit on entertainment and media, Focus 2012 where the topic in focus was Digitization for Inclusive Growth
http://www.mxmindia.com/2012/05/full-report-of-assocham-focus-on-me/

Ad Strat: Havells Fans are Forever
Behind every great commercial is super strategy. MxMIndia brings you the brief and the strat as given by the client and whatever else that went into creating a winning ad
http://www.mxmindia.com/2012/05/ad-strat-havells-fans-are-forever/

Reviewing the Reviews: Jannat 2
Every week, Deepa Gahlot casts a critical eye over media reviews of Bollywood releases... in Reviewing the Reviews
http://www.mxmindia.com/2012/05/reviewing-the-reviews-jannat-2/

The Anchor: Viral Pandya on 5 ways how a small ad agency can beat the biggies
When bigger agencies win, their folks celebrate. And when we win, the world celebrates. Enjoy being small yet lethal, and let your work score BIG, says Viral Pandya
http://www.mxmindia.com/2012/05/the-anchor-viral-pandya-on-5-ways-how-a-small-ad-agency-can-beat-the-biggies/

[MJR] The mighty Murdoch empire wobbles
At a time when the Indian media is grappling with all sorts of issues and allegations, the Murdoch saga presents an interesting contrast
http://www.mxmindia.com/2012/05/mjr-the-mighty-murdoch-empire-wobbles/