Wednesday 2 April 2014

Stories on 2nd Apr '14

Last Year, This Year
The financial year 2013-14 ended with hope for the economy, but how was it for media industry stakeholders. We spoke to some and asked them to look ahead
 http://www.mxmindia.com/2014/04/last-year-this-year/

IRS 2013 in indefinite abeyance. Comment: Win-win for no one. Print will lose big sans measurement
The decision to hold off the IRS 2013 results until the audit and revalidation process is done in four to six weeks doesn't speak too well about the future of the print sector in India
 http://www.mxmindia.com/2014/04/irs-2013-in-indefinite-abeyance-comment-win-win-for-no-one-print-will-lose-big-sans-measurement/

Viacom18 ties up with Colosceum to float 'Spotlight'
The initiative will seek to create an instant connect for brands, celebrities and audiences
 http://www.mxmindia.com/2014/04/viacom18-ties-up-with-colosceum-to-float-spotlight/

Eco Times unveils 'ET Panache'
Business daily Economic Times has announced the launch of ET Panache, a three-times-a-week lifestyle and leisure accompaniment to the main newspaper
 http://www.mxmindia.com/2014/04/eco-times-unveils-et-panache/

Aidem makes regional media portfolio more 'buland' with Best News Co channels
With the two regional news channels launched, the network is now planning to launch four more news channels in order to expand its reach across the Hindi Hinterland
 http://www.mxmindia.com/2014/04/aidem-makes-regional-media-portfolio-more-buland-with-best-news-co-channels/

Big Magic Bihar & Jharkhand inks DTH deal with Dish
Reliance Broadcast Network stable regional channel has inked a distribution deal with Dish TV, adding an 8 million subscriber base to its reach
 http://www.mxmindia.com/2014/04/big-magic-bihar-jharkhand-inks-dth-deal-with-dish/

Live Web TV News Conversation channel launched
IndiaPost Live, a live Web TV News Conversation channel, has been launched recently with interactive video journalism on a variety of topics
http://www.mxmindia.com/2014/04/live-web-tv-news-conversation-channel-launched/