Friday 4 April 2014

Stories on 4th Apr '14

What Carter Mr Murray has in store for FCB?
Just seven months into the job, the 38-year-old CEO is trying to rid the international giant of negative karma
http://www.mxmindia.com/2014/04/what-carter-mr-murray-has-in-store-for-fcb/

Lowe Lintas shines at APAC Effie 2014, second runner-up in Agency of the Year
Indian entries bagged six awards where a total of 56 awards - 12 Golds, 26 Silvers and 18 Bronzes were presented
http://www.mxmindia.com/2014/04/lowe-lintas-shines-at-apac-effie-2014-second-runner-up-in-agency-of-the-year/

AAAI announces the winners of Young Lions Competitions
AAAI has announced the winners of its Young Lions Competitions in Creative (Print), Media and Marketers categories
http://www.mxmindia.com/2014/04/aaai-announces-the-winners-of-young-lions-competitions/

Shailesh Kapoor: Adventure? You're in the wrong country!
One would hope that shows like Khatron Ke Khiladi do their bit in making a small difference in creating more exposure for a largely inward-looking populace, writes Shailesh Kapoor
http://www.mxmindia.com/2014/04/shailesh-kapoor-adventure-youre-in-the-wrong-country/

Ranjona Banerji: Is it right to watch the Tejpal tapes?
Does a journalist who comes by such red-hot material abide by the law and refuse to view it or write about, asks Ranjona Banerji
http://www.mxmindia.com/2014/04/ranjona-banerji-is-it-right-to-watch-the-tejpal-tapes/

Mobile phones a clear favourite for video consumption, notes Vuclip study
Vuclip has announced the results of a study of Vuclip's user base conducted by leading global marketing and research firm
http://www.mxmindia.com/2014/04/mobile-phones-a-clear-favourite-for-video-consumption-notes-vuclip-study/

Zippo unveils global integrated campaign to reach out to its TG
Zippo has rolled out a global integrated campaign designed to reach its target audience in a unique and compelling way
http://www.mxmindia.com/2014/04/zippo-unveils-global-integrated-campaign-to-reach-out-to-its-tg/

3rd edition of Save Our Tigers to highlight key issues
NDTV and Aircel announced the third season of Aircel NDTV 'Save Our Tigers' - the largest and the most comprehensive media campaign