Mother of all Brand Surveys!
That's what Havas Media CEO Anita Nayyar calls the Meaningful Brands Survey released last week
http://www.mxmindia.com/2015/11/mother-of-all-brand-surveys/
Shailesh Kapoor: Want A Controversy? Dial A Celebrity
At this rate, the distinction between the Bollywood news channels (where I recently saw a full account of why Ranbir Kapoor's driver quit his job) and mainstream news channels can blur very soon, writes Shailesh Kapoor
http://www.mxmindia.com/2015/11/shailesh-kapoor-want-a-controversy-dial-a-celebrity/
Tanushree Radhakrishnan appointed as SVP at ZenithOptimedia
Radhakrishnan is a Hons graduate of Indira Gandhi National Open University in Accounts and Economics, and has worked with companies such as Webchutney, Carat Media and ABN Amro
http://www.mxmindia.com/2015/11/tanushree-radhakrishnan-appointed-as-svp-at-zenithoptimedia/
Aparna Tadikonda back at Interactive Avenue as EVP
Tadikonda will join the full-service digital marketing firm as Executive Vice President
http://www.mxmindia.com/2015/11/aparna-tadikonda-back-at-interactive-avenue-as-evp/
Ranjona Banerji: More from the Knee-jerk School of Journalism on display all over media this week
Aamir Khan's statements became more important than a Russian fighter jet shot down by Turkey, even though both Russia and Turkey are supposed to be fighting the deadly global threat of ISIS. Khan’s remarks were more important than the persistent, incessant rainfall and damage and death in Tamil Nadu, writes Ranjona Banerji
http://www.mxmindia.com/2015/11/ranjona-banerji-more-from-the-knee-jerk-school-of-journalism-on-display-all-over-the-media-this-week/
TBWA India CEO Vineet Bajpai launches 'Talentrack' for M&E hiring
It's billed as India's first mobile-app & portal for media, entertainment and creative talent hiring
http://www.mxmindia.com/2015/11/tbwa-india-ceo-vineet-bajpai-launches-talentrack-for-me-hiring/
Tata ranked India's Most Creative Brand 2015
Samsung Mobiles trails second, followed by LG and Sony
http://www.mxmindia.com/2015/11/tata-ranked-indias-most-creative-brand-2015/
Week 46 sees Aaj Tak as clear #1 in Hindi News, but India Today is #4 in English
Here are BARC's urban + rural ratings for Week 46 of 2015 (Nov 14-20)
http://www.mxmindia.com/2015/11/week-46-sees-aaj-tak-as-clear-1-in-hindi-news-but-india-today-is-4-in-english/
It's for 'Like Minded People', says Micromax of Canvas 5
The communication for its TVC campaign is based on the insight that youngsters today are making multiple choices in everyday life as a 'default'
http://www.mxmindia.com/2015/11/its-for-like-minded-people-says-micromax-of-canvas-5/
Koovs.com urges users to explore its unique offerings
Stink's Martin Krejci and VFX specialist Tom Sparks reunite to take on another extreme technical challenge
That's what Havas Media CEO Anita Nayyar calls the Meaningful Brands Survey released last week
http://www.mxmindia.com/2015/11/mother-of-all-brand-surveys/
Shailesh Kapoor: Want A Controversy? Dial A Celebrity
At this rate, the distinction between the Bollywood news channels (where I recently saw a full account of why Ranbir Kapoor's driver quit his job) and mainstream news channels can blur very soon, writes Shailesh Kapoor
http://www.mxmindia.com/2015/11/shailesh-kapoor-want-a-controversy-dial-a-celebrity/
Tanushree Radhakrishnan appointed as SVP at ZenithOptimedia
Radhakrishnan is a Hons graduate of Indira Gandhi National Open University in Accounts and Economics, and has worked with companies such as Webchutney, Carat Media and ABN Amro
http://www.mxmindia.com/2015/11/tanushree-radhakrishnan-appointed-as-svp-at-zenithoptimedia/
Aparna Tadikonda back at Interactive Avenue as EVP
Tadikonda will join the full-service digital marketing firm as Executive Vice President
http://www.mxmindia.com/2015/11/aparna-tadikonda-back-at-interactive-avenue-as-evp/
Ranjona Banerji: More from the Knee-jerk School of Journalism on display all over media this week
Aamir Khan's statements became more important than a Russian fighter jet shot down by Turkey, even though both Russia and Turkey are supposed to be fighting the deadly global threat of ISIS. Khan’s remarks were more important than the persistent, incessant rainfall and damage and death in Tamil Nadu, writes Ranjona Banerji
http://www.mxmindia.com/2015/11/ranjona-banerji-more-from-the-knee-jerk-school-of-journalism-on-display-all-over-the-media-this-week/
TBWA India CEO Vineet Bajpai launches 'Talentrack' for M&E hiring
It's billed as India's first mobile-app & portal for media, entertainment and creative talent hiring
http://www.mxmindia.com/2015/11/tbwa-india-ceo-vineet-bajpai-launches-talentrack-for-me-hiring/
Tata ranked India's Most Creative Brand 2015
Samsung Mobiles trails second, followed by LG and Sony
http://www.mxmindia.com/2015/11/tata-ranked-indias-most-creative-brand-2015/
Week 46 sees Aaj Tak as clear #1 in Hindi News, but India Today is #4 in English
Here are BARC's urban + rural ratings for Week 46 of 2015 (Nov 14-20)
http://www.mxmindia.com/2015/11/week-46-sees-aaj-tak-as-clear-1-in-hindi-news-but-india-today-is-4-in-english/
It's for 'Like Minded People', says Micromax of Canvas 5
The communication for its TVC campaign is based on the insight that youngsters today are making multiple choices in everyday life as a 'default'
http://www.mxmindia.com/2015/11/its-for-like-minded-people-says-micromax-of-canvas-5/
Koovs.com urges users to explore its unique offerings
Stink's Martin Krejci and VFX specialist Tom Sparks reunite to take on another extreme technical challenge
