The New Hindi GEC Fad: Supernaturally Yours
What started as an experiment has now gained in size and momentum, writes Shailesh Kapoor
http://www.mxmindia.com/2015/11/the-new-hindi-gec-fad-supernaturally-yours/
Ranjona Banerji: These bizarre news media appraisals (and variable pays)
The people who set down appraisal parameters have no idea how a newsroom functions and who does what. Senior editors are all too eager to kowtow to managements who do not trust journalists, writes Ranjona Banerji
http://www.mxmindia.com/2015/11/ranjona-banerji-these-bizarre-news-media-appraisals-and-variable-pays/
E-commerce traffic during Diwali surged 75.5%
Popular items including lifestyle products such as electronics, ethnic and fashion apparel as well as household products that received most visits contributed to the vast majority of total page views
http://www.mxmindia.com/2015/11/e-commerce-traffic-during-diwali-surged-75-5/
Rajesh Sikroria is BBDO President
Sikroria has been part of the core team that has helped shape BBDO India's philosophy of 'Create Acts and not Ads.'
http://www.mxmindia.com/2015/11/rajesh-sikroria-is-bbdo-president/
Abraham Thomas joins Radio City 91.1 FM as CEO
In his new role, he will report into Apurva Purohit, who was recently elevated to become President of the Jagran Group
http://www.mxmindia.com/2015/11/abraham-thomas-joins-radio-city-91-1-fm-as-ceo/
Motivator appoints Maulshree Joshi as NCD
Maulshree would be reporting to Rabe Iyer, MD, Motivator
http://www.mxmindia.com/2015/11/motivator-appoints-maulshree-joshi-as-ncd/
Dentsu creates new campaign for Maruti Suzuki Celerio
The objective is to enhance brand relevance with the younger audience to be able to drive the next phase of growth for Celerio
http://www.mxmindia.com/2015/11/dentsu-creates-new-campaign-for-maruti-suzuki-celerio/
Affle launches mobile advertising Self Serve platform - 'MAAS Xtend'
MAAS Xtend would offer advertisers a simple 5-step process to configure and manage their campaigns
http://www.mxmindia.com/2015/11/affle-launches-mobile-advertising-self-serve-platform-maas-xtend/
Breakthrough gets mothers to educate sons on evident social evil
A survey by Breakthrough showed that 90 percent of women and girls have experienced sexual harassment once in their lifetime
http://www.mxmindia.com/2015/11/breakthrough-gets-mothers-to-educate-sons-on-evident-social-evil/
Tata Sky expands its global news channel offerings in India
With the introduction of Channel NewsAsia International, Tata Sky has now expanded its bouquet of news channels to 96, which include 14 English news channels, 22 Hindi news channels and 57 regional news channels
http://www.mxmindia.com/2015/11/tata-sky-expands-its-global-news-channel-offerings-in-india/
Linc Pens drives a social message through latest ad campaign
Campaign rides on the punchline of 'AnguthaNahiKalamUthao' through its latest product launch of Linc Touch (Pen+Stylus)
What started as an experiment has now gained in size and momentum, writes Shailesh Kapoor
http://www.mxmindia.com/2015/11/the-new-hindi-gec-fad-supernaturally-yours/
Ranjona Banerji: These bizarre news media appraisals (and variable pays)
The people who set down appraisal parameters have no idea how a newsroom functions and who does what. Senior editors are all too eager to kowtow to managements who do not trust journalists, writes Ranjona Banerji
http://www.mxmindia.com/2015/11/ranjona-banerji-these-bizarre-news-media-appraisals-and-variable-pays/
E-commerce traffic during Diwali surged 75.5%
Popular items including lifestyle products such as electronics, ethnic and fashion apparel as well as household products that received most visits contributed to the vast majority of total page views
http://www.mxmindia.com/2015/11/e-commerce-traffic-during-diwali-surged-75-5/
Rajesh Sikroria is BBDO President
Sikroria has been part of the core team that has helped shape BBDO India's philosophy of 'Create Acts and not Ads.'
http://www.mxmindia.com/2015/11/rajesh-sikroria-is-bbdo-president/
Abraham Thomas joins Radio City 91.1 FM as CEO
In his new role, he will report into Apurva Purohit, who was recently elevated to become President of the Jagran Group
http://www.mxmindia.com/2015/11/abraham-thomas-joins-radio-city-91-1-fm-as-ceo/
Motivator appoints Maulshree Joshi as NCD
Maulshree would be reporting to Rabe Iyer, MD, Motivator
http://www.mxmindia.com/2015/11/motivator-appoints-maulshree-joshi-as-ncd/
Dentsu creates new campaign for Maruti Suzuki Celerio
The objective is to enhance brand relevance with the younger audience to be able to drive the next phase of growth for Celerio
http://www.mxmindia.com/2015/11/dentsu-creates-new-campaign-for-maruti-suzuki-celerio/
Affle launches mobile advertising Self Serve platform - 'MAAS Xtend'
MAAS Xtend would offer advertisers a simple 5-step process to configure and manage their campaigns
http://www.mxmindia.com/2015/11/affle-launches-mobile-advertising-self-serve-platform-maas-xtend/
Breakthrough gets mothers to educate sons on evident social evil
A survey by Breakthrough showed that 90 percent of women and girls have experienced sexual harassment once in their lifetime
http://www.mxmindia.com/2015/11/breakthrough-gets-mothers-to-educate-sons-on-evident-social-evil/
Tata Sky expands its global news channel offerings in India
With the introduction of Channel NewsAsia International, Tata Sky has now expanded its bouquet of news channels to 96, which include 14 English news channels, 22 Hindi news channels and 57 regional news channels
http://www.mxmindia.com/2015/11/tata-sky-expands-its-global-news-channel-offerings-in-india/
Linc Pens drives a social message through latest ad campaign
Campaign rides on the punchline of 'AnguthaNahiKalamUthao' through its latest product launch of Linc Touch (Pen+Stylus)
