Showing posts with label Burson-Marsteller. Show all posts
Showing posts with label Burson-Marsteller. Show all posts

Monday, 30 November 2015

Stories on 30 Nov '15

Eight takeaways from AdAsia 2015
Veteran adperson Ramesh Narayan on the takeaways from AdAsia 2015 that was held in Taipei last week
http://www.mxmindia.com/2015/11/eight-takeaways-from-adasia-2015/

Indrani Sen: Outreaching by Outdoor: From Static to Interactive
Outdoor industry leaders need to resolve many issues before visualising a roadmap for evolving towards the digital future, writes Indrani Sen
http://www.mxmindia.com/2015/11/indrani-sen-outreaching-by-outdoor-from-static-to-interactive/

Havas powers FX India's Doctor Who celebrations
Every year, The Doctor's birthday is celebrated as TARDIS Day named after his Time Machine/Spacecraft and is one of the biggest events of the year for every Whovian
http://www.mxmindia.com/2015/11/havas-powers-fx-indias-doctor-who-celebrations/

RAM Ratings for Week 46 Nov 8-14, 2015
Presenting RAM Ratings for Week 46 of 2015... that's November 8-14, 2015
http://www.mxmindia.com/2015/11/ram-ratings-for-week-46-nov-8-14-2015/

Mumbai edition of The Hindu takes off
The Mumbai edition will add to 40 editions of The Hindu that are already published from 17 major Indian cities across India
http://www.mxmindia.com/2015/11/mumbai-edition-of-the-hindu-takes-off/

Amith Prabhu: A perspective on PR awards
While I give credit to Anurag Batra for instituting these awards in 2010 and bringing up the 6th edition in style, it was sad to several stalwarts missing, writes Amith Prabhu
http://www.mxmindia.com/2015/11/amith-prabhu-a-perspective-on-pr-awards/

Genesis BM wins ICCO Award for Ashok Univ
The award won the Best Consumer Campaign

Wednesday, 18 January 2012

Stories on 18th January


Get set for the funny stuff with 'Comedy Central'
Viacom18's sixth channel hopes to achieve eyeballs with aggressive marketing and innovations.
http://www.mxmindia.com/2012/01/get-set-for-the-funny-stuff-with-comedy-central/

Nokia, Tata star in India's most trusted brands report
Nokia, TATA top; Anna pips Sachin, Salman and Amitabh as the most trusted personality.
http://www.mxmindia.com/2012/01/nokia-tata-star-in-indias-most-trusted-brands-report/

Case Study: Justeat.in's campaign to attract foodies
In an attempt to provide Delh iwith an opportunity to review their favourite restaurants, Justeat.in, in association with IFB, launched Restaurant Rumble.
http://www.mxmindia.com/2012/01/case-study-justeat-ins-campaign-to-attract-foodies/

NDTV Good Times' tie-up with Geo TV for Foodistan
The show will feature 16 chefs from India and Pakistan in a battle of culinary supremacy and will be broadcast in India and Pakistan.
http://www.mxmindia.com/2012/01/ndtv-good-times-tie-up-with-geo-tv-for-foodistan/

Clear Channel Mudra & Tata Housing celebrate Uttarayan
Clear Channel Mudra launches an innovative outdoor campaign for Tata Housing Development Company with the theme of Uttarayan.
http://www.mxmindia.com/2012/01/clear-channel-mudra-tata-housing-celebrate-uttarayan/

Newswatch: Sanjay Kapoor on Team Anna & the fast co
TV is an extremely expensive business and most news channels would not have gone overboard on Anna's campaign if there was no promise of gains - present or in the future. Who put up the money for the coverage, asks Sanjay Kapoor.
http://www.mxmindia.com/2012/01/newswatch-sanjay-kapoor-on-team-anna-and-the-fast-company/

Gouri Dange: A Random Harvest
Yawny soaps, tepid Hitchcock, but a riveting Javed Akhtar.
http://www.mxmindia.com/2012/01/gouri-dange-a-random-harvest/

Genesis Burson-Marsteller begins 2012 with multiple new account wins
The firm has bagged significant project clients such as TNT, Art Dubai and India Design Forum.
http://www.mxmindia.com/2012/01/genesis-burson-marsteller-begins-2012-with-multiple-new-account-wins/

Mollywood honours King Khan at Ujala-Asianet Film Awards
Superstars Mohan Lal and Mammootty also honoured the King Khan for his outstanding contributions to the Indian film industry.
http://www.mxmindia.com/2012/01/mollywood-honours-king-khan-at-ujala-asianet-film-awards/

The Anchor: Vipin Dhyani on the 5 films he wishes he had directed
A film should have a unique storyline or a powerful narrative or a moderate direction, or a mix bag of all, says Vipin Dhyani.
http://www.mxmindia.com/2012/01/the-anchor-vipin-dhyani-on-the-5-films-he-wishes-he-had-directed/

Anil Thakraney: How the marathon has become an an outdoor Page 3 bash
Why should we suffer because a few sods wanna have street fun, and are desperate for their 'athletic' frames to be featured on Page 3?.
http://www.mxmindia.com/2012/01/anil-thakraney-how-the-marathon-has-become-an-an-outdoor-page-3-bash/

Media frenzy over VK Singh's age
In Freaking News, Ranjona Banerji reviews the fare on primetime news and in the papers.
http://www.mxmindia.com/2012/01/media-frenzy-over-vk-singhs-age/

NCT Data Wk 1 '12
http://www.mxmindia.com/2012/01/nct-data-wk-1-12/