Stories on 15th Jul '15

Dark Clouds for IPL Sponsors?
All eyes on whether CSK and the Royals have new owners or are out of the tournament
http://www.mxmindia.com/2015/07/dark-clouds-for-ipl-sponsors/

Zee set to acquire Odia channel Sarthak TV
The acquisition shall be from current shareholders of Sarthak Entertainment Private Limited, subject to requisite regulatory approvals, as an all-cash deal at a consideration of maximum of Rs. 115 crore
http://www.mxmindia.com/2015/07/zee-set-to-acquire-odia-channel-sarthak-tv/

Sandipan Bhattacharyya joins Grey as CCO
Grey Group India has announced the appointment of Sandipan Bhattacharyya as its Chief Creative Officer effective August 1, 2015
http://www.mxmindia.com/2015/07/sandipan-bhattacharyya-joins-grey-as-cco/

Quikr unveils new brand identity
New logo reflects evolution of company's business and enhancement of users' experience
http://www.mxmindia.com/2015/07/quikr-unveils-new-brand-identity/

Avian Media rejigs leadership team
Girish Balachandran appointed as Chief Strategy Officer, Neha Mehrotra and Shalmana Tendulkar as Regional Heads for Avian North & West respectively
http://www.mxmindia.com/2015/07/avian-media-rejigs-leadership-team/

Sanjeev Kotnala: Do you have the Yellow Umbrella?
Only a person with much self-belied will carry a yellow umbrella to an interview, said Ashrafbhai in a conversation recalled by Sanjeev Kotnala
http://www.mxmindia.com/2015/07/sanjeev-kotnala-do-you-have-the-yellow-umbrella/

Epic channel introduces Twitter alarm for #Epicat10
The Twitter application was created as part of the EPIC Channel’s ongoing campaign
http://www.mxmindia.com/2015/07/epic-channel-introduces-twitter-alarm-for-epicat10/

Employment in India's App Economy to leap manifold by 2016
The study also uses existing data to estimate the size of India’s app economy at Rs. 1964 crores in 2016
http://www.mxmindia.com/2015/07/employment-in-indias-app-economy-to-leap-manifold-by-2016/

Lowe Lintas Delhi wins creative mandate for flagship brands of Pernod Ricard India
As the creative partner, the agency would be handling the mandate of some of the leading brands marketed by Pernod Ricard India

http://www.mxmindia.com/2015/07/lowe-lintas-delhi-wins-creative-mandate-for-flagship-brands-of-pernod-ricard-india/

Stories on 9th Oct 14

Chini-Chini Buy-Buy
'Made in China' brands like Xiaomi, Gionee & Oppo are rising in acceptance in India
http://www.mxmindia.com/2014/10/chini-chini-buy-buy/

ZO wins media mandate of Indiahomes.com
Indiahomes.com is India's multi-award winning and leading Property Advisory Company
http://www.mxmindia.com/2014/10/zo-wins-media-mandate-of-indiahomes-com/

DDB Mudra appointed creative agency for Sony Max & Max2
The decision was closed following a competitive pitch by a few selectively invited agencies, vying for the account
http://www.mxmindia.com/2014/10/ddb-mudra-appointed-creative-agency-for-sony-max-max2/

Lowe Lintas + Partners impresses at Jay Chiat with 2 wins
This is the first time that any agency from India has won two awards in one year at Jay Chiat
http://www.mxmindia.com/2014/10/lowe-lintas-partners-impresses-at-jay-chiat-with-2-wins/

Radio City launches its first ever Loyalty Programme - City First
The brand gears up to introduce the pioneering 'Loyalty Programme' as part of its engaging 'City First Aap First' nation-wide campaign
http://www.mxmindia.com/2014/10/radio-city-launches-its-first-ever-loyalty-programme-city-first/

Voylla unveils first-ever television campaign
Voylla has become one of the top most searched and on its partnering  channels like Amazon, Flipkart, Snapdeal
http://www.mxmindia.com/2014/10/voylla-unveils-first-ever-television-campaign/

What Ticks for Indian Consumers/ Family - Shashi Sinha and CVL Srinivas
Continuing with our extracts from the second edition of the MxMIndia Annual, we present contributions by Shashi Sinha and CVL Srinivas
http://www.mxmindia.com/2014/10/what-ticks-for-indian-consumers-family-shashi-sinha-and-cvl-srinivas/

Girish Balachandran joins Avian Media
Girish will work closely with the leadership team at Avian Media to further align and strengthen company's operations in India
http://www.mxmindia.com/2014/10/girish-balachandran-joins-avian-media/