Stories on 24th Dec '15

Top 5 "Gamechangers" on Hindi GECs in 2015
Most new launches failed to get going in the year, many of them wrapping up even before the year ends, writes Shailesh Kapoor
http://www.mxmindia.com/2015/12/top-5-gamechangers-on-hindi-gecs-in-2015/

Dear MxM by Jaisurya Das: Why is there such a schism between the ethics of journalism taught in schools, and the journalism practised in the real world?
Senior media professional and Contributing Editor, MxMIndia Jaisurya Das responds to reader queries on career and personal issues
http://www.mxmindia.com/2015/12/dear-mxm-by-jaisurya-das-why-is-there-such-a-schism-between-the-ethics-of-journalism-taught-in-schools-and-the-journalism-practised-in-the-real-world/

Motivator motivates Mohandas to move in as Client Leader
He joins the GroupM agency from Percept Media
http://www.mxmindia.com/2015/12/motivator-motivates-mohandas-to-move-in-as-client-leader/

DDB Mudra dreams up campaign for SBI home loans
The new ad campaign for SBI targets aspiring young home owners
http://www.mxmindia.com/2015/12/ddb-mudra-dreams-up-campaign-for-sbi-home-loans/

The agency came first! Chicken major SH Group catches Bang in the Middle for retail venture
Bang in the Middle has already started work on the identity and campaign for the launch
http://www.mxmindia.com/2015/12/the-agency-came-first-chicken-major-sh-group-catches-bang-in-the-middle-for-retail-venture/

Merry Christmas. See you on Monday, Dec 28
Our office is closed tomorrow, December 25, on account of Christmas

http://www.mxmindia.com/2015/12/merry-christmas-see-you-on-monday-dec-28/

Stories on 7th Jul '15

Clients want media at the front-end...
... and do more than just buying and selling, says Pele Cortizo-Burgess, Global Director, Integrated Planning at MEC
http://www.mxmindia.com/2015/07/clients-want-media-at-the-front-end/

Percept integrates media companies to form Percept Media as Shripad Kulkarni quits after 9 years
The restructuring in the Media business is in keeping with the evolving and dynamic changes in the M&E Industry
http://www.mxmindia.com/2015/07/percept-integrates-media-companies-to-form-percept-media/

The Indian Express launches edition in Jaipur
The launch will be supported with an extensive marketing campaign, both ATL and BTL programmes
http://www.mxmindia.com/2015/07/the-indian-express-launches-edition-in-jaipur/

Ranjona Banerji: Media finally wakes up to 'Vyapam' scam
My very sad moral of the story to all my fellow journalists who are in love with Narendra Modi is this: it's only going to get worse, writes Ranjona Banerji
http://www.mxmindia.com/2015/07/ranjona-banerji-media-finally-wakes-up-to-vyapam-scam/

MMA strengthens India presence, Preeti Desai is Country Manager
Mobile Marketing Association has strengthened its India presence with the former IAMAI President as incharge
http://www.mxmindia.com/2015/07/mma-strengthens-india-presence-preeti-desai-is-country-manager/

The Advertising Club to host Media Review 2015 in Mumbai
The evening will also witness a presentation on AdAsia 2015, Taipei to be held from Sunday, 22nd November, 2015 to Wednesday, 25th November, 2015

http://www.mxmindia.com/2015/07/the-advertising-club-to-host-media-review-2015-in-mumbai/