Your Mom is on FB... and other key Social Media trends for 2013
Smartphones, videos, analytics are identified as the way to go this year by online marketing firm ODigMa
http://www.mxmindia.com/2013/01/your-mom-is-on-fb-and-other-key-social-media-trends-for-2013/
What next, now that digitization has begun?
Two months into digitization, how are viewers, broadcasters and advertisers faring? Report from afaqs.com event
http://www.mxmindia.com/2013/01/what-next-now-that-that-digitization-has-begun/
Jaldi 5 with L V Krishnan: Core viewers of genres is up
LV Krishnan, CEO, TAM India, on digitization and its lessons for broadcasters and advertisers
http://www.mxmindia.com/2013/01/jaldi-5-with-l-v-krishnan-core-viewers-of-genres-has-gone-up/
Adland 'Inkaar' to film with NCD accusing agency CEO of sexual harassment
Sudhir Mishra's latest film has created a flutter in advertising world with charges of it stereotyping an ad agency to be "glamour-laden and loose life"
http://www.mxmindia.com/2013/01/adland-inkaar-to-film-with-ncd-accusing-agency-ceo-of-sexual-harassment/
IAA reveals 18 categories for leadership awards
The categories cover a wide spectrum of verticals from auto, banking, media & entertainment, Telecom and FMCG among others
http://www.mxmindia.com/2013/01/iaa-reveals-18-categories-for-leadership-awards/
Havas to handle media duties for Voltas
The multi-agency pitch included GroupM, Madison, Aegis and IPL
http://www.mxmindia.com/2013/01/havas-to-handle-media-duties-for-voltas/
Citizen Dentsu relaunched
Citizen Dentsu has been formed as a division of Dentsu Communications to address the unique requirements of the social and development sector, with the support and resource bank of Dentsu Global
http://www.mxmindia.com/2013/01/citizen-dentsu-relaunched/
Sony goes Liv with digital entertainment
MSM has announced the launch of Sony Liv, its first digital entertainment channel, providing entertainment on the go
http://www.mxmindia.com/2013/01/sony-goes-liv-with-digital-entertainment/
Anil Thakraney: Media needs access to rape trial
This case involves more than the tragedy of one individual. The incident deals with the systematic failure of the state, the police and the aam aadmi at large... all the more reason the media needs to have access to the daily proceedings
http://www.mxmindia.com/2013/01/anil-thakraney-media-needs-access-to-rape-trial/
Dish TV reports Rs 4,943 revenues in Q3
The DTH platform also added 829,000 new subscribers with ARPU of Rs 160
http://www.mxmindia.com/2013/01/dish-tv-reports-rs-4943-revenues-in-q3/
Advertisers serious about backing comedy
Advertisers at L’Oreal, Nokia, Samsung, M&M and Vodafone jostling for ad spots on popular comedy programmes
http://www.mxmindia.com/2013/01/advertisers-serious-about-backing-comedy/
Conf on managing media libraries & archives on Feb 4-5
The Association of Media Libraries & Archives has organised a National Conference on 'Managing Media Libraries & Archives' on February 4-5 in New Delhi
http://www.mxmindia.com/2013/01/conf-on-managing-media-libraries-archives-on-feb-4-5/
Haresh Nayak: We have to associate our medium with the future
http://www.mxmindia.com/2013/01/anchor-one-big-idea-by-haresh-nayak-we-have-to-associate-our-medium-with-the-future/
Manajit Ghoshal: Publishers must raise the price
