Monday, 21 January 2013

Stories on 21st Jan '13


Can Hockey India League match IPL?
Will the hockey extravaganza be a worthy alternative to the cricket carnival? MxM Mondays finds out
http://www.mxmindia.com/2013/01/can-hockey-india-league-match-ipl/

Publish or perish: Indian Magazine Congress 2013 to discuss future of mags in digital era
The 7th Indian Magazine Congress, to be held on Feb 14-15 in Mumbai, is based on the theme of 'New Directions. New Opportunities'
http://www.mxmindia.com/2013/01/publish-or-perish-indian-magazine-congress-2013-to-discuss-future-of-mags-in-digital-era/

MIB seeks TRAI recommendations on local channels
The I&B Ministry has sought the recommendations of the TRAI regarding transmission of local channels or ground based channels operated by LCOs and MSOs
http://www.mxmindia.com/2013/01/mib-seeks-trai-recommendations-on-local-channels/

Guest Comment by Joydip Kapadia: BARC takes its first step
The success of BARC lies in building consensus among all the stakeholders, comments Joydip Kapadia, Business Head, TV Street Maps
http://www.mxmindia.com/2013/01/guest-comment-by-joydip-kapadia-barc-takes-its-first-step/

Ranjona Banerji: An Open Letter to ESPN-Star Sports
Ranjona Banerji urges ESPN Star to stop buying rights to tennis tournaments if it isn't interested in showing them properly
http://www.mxmindia.com/2013/01/ranjona-banerji-an-open-letter-to-espn-star-sports/

Anil Thakraney: We need an Oprah in India
Oprah brings in a healthy combination of curiosity and compassion to the interview. The last thing a troubled soul wants is to be judged by the interviewer. And there's a lesson in this for our aggressive, judgmental, in-your-face TV anchors and interviewers. Sadly, we don't have a single TV person out here in Oprah's league
http://www.mxmindia.com/2013/01/anil-thakraney-we-need-an-oprah-in-india/

AdStrat: Rupa Frontline - Sabse Aage
Behind every great commercial is super strategy. Every week, MxMIndia will bring you the brief and the strat as given by the client and whatever else that went into creating a winning ad
http://www.mxmindia.com/2013/01/adstrat-rupa-frontline-sabse-aage/

Reviewing the Reviews: Inkaar
Every week, Deepa Gahlot casts a critical eye over media reviews of Bollywood releases... in Reviewing the Reviews
http://www.mxmindia.com/2013/01/reviewing-the-reviews-inkaar/

Havas pushes integration, digital strategy into media
The newly created 'Havas Media Group' will include all of Havas's media agencies. This move brings the media side of the business in line with the structure of Havas' creative division, Havas Creative Group
http://www.mxmindia.com/2013/01/havas-pushes-integration-digital-strategy-into-media/

SVG Media launches Velocity
SVG Media's leading display ad network business, Tyroo Audience, has been dissolved to make way for the data targeted display ad network, Velocity
http://www.mxmindia.com/2013/01/svg-media-launches-velocity/

TV18 Broadcast announces Q3 results
Showing a strong growth trajectory this quarter, the company turned in a profit of Rs. 21.3 crore after tax
http://www.mxmindia.com/2013/01/tv18-broadcast-announces-q3-results/

NDTV Good Times tackles life changes
'A Whole New World', which began Jan 18 on NDTV Good Times, guides viewers on tackling changes in their lives and and making their homes more suited to their needs
http://www.mxmindia.com/2013/01/ndtv-good-times-tackles-life-changes/

ANCHOR | ONE BIG IDEA: Ambi MG Parameswaran: Build a broad-based talent cadre, build the country's GDP
http://www.mxmindia.com/2013/01/anchor-one-big-idea-by-by-ambi-mg-parameswaran-build-a-broad-based-talent-cadre-build-the-countrys-gdp/

ANCHOR | ONE BIG IDEA: Rahul Johri: Digitization to re-ignite Indian television industry
http://www.mxmindia.com/2013/01/anchor-one-big-idea-by-by-rahul-johri-digitization-to-re-ignite-indian-television-industry/