JWT gains most metals at Creative Abby
Linen Lintas bagged the sole Grand Prix awarded at the Creative Abby at Goafest 2015
http://www.mxmindia.com/2015/04/jwt-gains-most-metals-at-creative-abby/
Bobby Pawar: Awards - 2. Awards Business - 4
When did the advertising awards lose their innocence? The gamification has perverted the very reason why advertising awards were birthed, writes BobbyPawar
http://www.mxmindia.com/2015/04/awards-2-awards-business-4-bobby-pawar/
Credibility of Abby has been restored: Pratap Bose
The Advertising Club President Bose speaks on how the awards have been this year, and whether the Ad Club will ever be able to bring Ogilvy and Lintas back to participate
http://www.mxmindia.com/2015/04/credibility-of-abby-has-been-restored-pratap-bose/
It was a slick and satisfying show: Nakul Chopra
The Goafest Organising Committee Chairman is content to have helmed a successful edition of the three-day fest. And that he certainly achieved what he set out to do
http://www.mxmindia.com/2015/04/it-was-a-slick-and-satisfying-show-nakul-chopra/
Sanjeev Kotnala:Destination #1 for ad,media & mktng pros
In the eyes of the industry, the Creative and Media Abby became the main attraction of Goafest, writes Sanjeev Kotnala who has attended all 10 editions of Goafest. This three-day fiesta has fought many a battle, but lived to create its own niche and has only emerged stronger after all these challenges, he writes
http://www.mxmindia.com/2015/04/sanjeev-kotnala-destination-1-for-ad-media-marketing-pros/
SoundBytes @ Goafest 2015
Nuggets from what various speakers said on the three days of Goafest
http://www.mxmindia.com/2015/04/soundbytes-goafest-2015/
Creative Abby winnings over the years
Here's a look at Creative Abby winnings over the years
http://www.mxmindia.com/2015/04/creative-abby-winnings-over-the-years/
Coffee & Conversations with Rahul Kishore: Week #3: Nisha Narayanan
Rahul Kishore gets more than professional in the third edition of his Coffee & Conversations series. This week with Nisha Narayanan, COO, Red FM
http://www.mxmindia.com/2015/04/coffee-conversations-with-rahul-kishore-week-3-nisha-narayanan/
Navin Talreja & Kawal Shoor quit O&M to launch agency
They put in their papers last week and will serve notice till the end of April
http://www.mxmindia.com/2015/04/senior-om-execs-navin-talreja-and-kawal-shoor-quit-to-launch-own-agency/
Amith Prabhu: Which are the good PR firms?
While there are a few bright sparks that enter the profession every year a large number of entrants lack basic understanding of the business
http://www.mxmindia.com/2015/04/amith-prabhu-which-are-the-good-pr-firms/
Tata Capital supports the cause of Right to Education
Tata Capital is looking to create an ideal learning environment for the children
http://www.mxmindia.com/2015/04/tata-capital-supports-the-cause-of-right-to-education/
Popees hands over media mandate to Dentsu
It won the account in a multi-agency pitch; Maxus was the incumbent on the account
http://www.mxmindia.com/2015/04/popees-hands-over-media-mandate-to-dentsu/
SapientNitro unveils ad campaign to launch new HTC smartphone
The new campaign supports the ‘One Life’ organizing idea which articulates the brand’s belief that life is for living
Linen Lintas bagged the sole Grand Prix awarded at the Creative Abby at Goafest 2015
http://www.mxmindia.com/2015/04/jwt-gains-most-metals-at-creative-abby/
Bobby Pawar: Awards - 2. Awards Business - 4
When did the advertising awards lose their innocence? The gamification has perverted the very reason why advertising awards were birthed, writes BobbyPawar
http://www.mxmindia.com/2015/04/awards-2-awards-business-4-bobby-pawar/
Credibility of Abby has been restored: Pratap Bose
The Advertising Club President Bose speaks on how the awards have been this year, and whether the Ad Club will ever be able to bring Ogilvy and Lintas back to participate
http://www.mxmindia.com/2015/04/credibility-of-abby-has-been-restored-pratap-bose/
It was a slick and satisfying show: Nakul Chopra
The Goafest Organising Committee Chairman is content to have helmed a successful edition of the three-day fest. And that he certainly achieved what he set out to do
http://www.mxmindia.com/2015/04/it-was-a-slick-and-satisfying-show-nakul-chopra/
Sanjeev Kotnala:Destination #1 for ad,media & mktng pros
In the eyes of the industry, the Creative and Media Abby became the main attraction of Goafest, writes Sanjeev Kotnala who has attended all 10 editions of Goafest. This three-day fiesta has fought many a battle, but lived to create its own niche and has only emerged stronger after all these challenges, he writes
http://www.mxmindia.com/2015/04/sanjeev-kotnala-destination-1-for-ad-media-marketing-pros/
SoundBytes @ Goafest 2015
Nuggets from what various speakers said on the three days of Goafest
http://www.mxmindia.com/2015/04/soundbytes-goafest-2015/
Creative Abby winnings over the years
Here's a look at Creative Abby winnings over the years
http://www.mxmindia.com/2015/04/creative-abby-winnings-over-the-years/
Coffee & Conversations with Rahul Kishore: Week #3: Nisha Narayanan
Rahul Kishore gets more than professional in the third edition of his Coffee & Conversations series. This week with Nisha Narayanan, COO, Red FM
http://www.mxmindia.com/2015/04/coffee-conversations-with-rahul-kishore-week-3-nisha-narayanan/
Navin Talreja & Kawal Shoor quit O&M to launch agency
They put in their papers last week and will serve notice till the end of April
http://www.mxmindia.com/2015/04/senior-om-execs-navin-talreja-and-kawal-shoor-quit-to-launch-own-agency/
Amith Prabhu: Which are the good PR firms?
While there are a few bright sparks that enter the profession every year a large number of entrants lack basic understanding of the business
http://www.mxmindia.com/2015/04/amith-prabhu-which-are-the-good-pr-firms/
Tata Capital supports the cause of Right to Education
Tata Capital is looking to create an ideal learning environment for the children
http://www.mxmindia.com/2015/04/tata-capital-supports-the-cause-of-right-to-education/
Popees hands over media mandate to Dentsu
It won the account in a multi-agency pitch; Maxus was the incumbent on the account
http://www.mxmindia.com/2015/04/popees-hands-over-media-mandate-to-dentsu/
SapientNitro unveils ad campaign to launch new HTC smartphone
The new campaign supports the ‘One Life’ organizing idea which articulates the brand’s belief that life is for living