Tuesday 24 January 2017

Stories on 24th Jan '17

Sensitivity & Sensibility in healthcare comms
A hundred percent of it is needed, said Sangeeta Barde of Sorento Healthcare in a quick chat on the sidelines of a recent workshop
http://www.mxmindia.com/?p=98766

Ranjona Banerji: In the US, the press is calling Trump's bluff. In India?
The American press will do their jobs as journalists, even if it upsets the powers that be, notes Ranjona Banerji
http://www.mxmindia.com/?p=98778

Veteran communications prof & journalist Irfan Khan passes away
He joined Hindustan Unilever in 1975 stayed on at HUL for 25 years, retiring from the FMCG major in 2000 as vice president and head of corporate communications
http://www.mxmindia.com/?p=98739

Ogilvy executes latest brand campaign for Bengal Tourism
Her journey takes her through the city streets of old Kolkata
http://www.mxmindia.com/?p=98741

VML appointsVenkatagiri Rao as Creative Head
Venkat, who has spent over 16 years in the creative and digital advertising industry, will be based in Mumbai
http://www.mxmindia.com/?p=98740

Indian Express Group launches mobile-led platform - Techook.com
Poised to be a game-changer with its focus on credibility, superlative content, and data-backed reviews
http://www.mxmindia.com/?p=98742

India TV announces mega-conclave on UP polls
The day-long 'Chunav Manch' on February 4 will be conducted by India TV Chairman & Editor-in-Chief Rajat Sharma
http://www.mxmindia.com/?p=98746

BBC Worldwide signs licensing deal with Amazon India
Amazon Prime launched in India in July 2016, and launched its Prime Video streaming service in December 2016
http://www.mxmindia.com/?p=98751

Social Samosa announces first edition of Best Social Media Brand Awards
Ashish Bhasin to head jury for the inaugural edition
http://www.mxmindia.com/?p=98738

IAMAI incubated start-ups raise Rs9 crore
In its first full year of operations, Mobile 10X has incubated 35 startups at its hub in Bengaluru and five startups at its hub in Hyderabad
http://www.mxmindia.com/?p=98745

Brickworks Media launches Retail Track for brands
The proprietary tool monitors brands health and provides insights into the efficacy of their retail visibility across 6100+ towns, 1,03,000+ retail stores and 1100+ brands in India
http://www.mxmindia.com/?p=98744

Harper Collins celebrates25 yrs in India with Dentsu
The novel titled 'Journeys Never End’ exchanges hands through the film
http://www.mxmindia.com/?p=98677