Stories on 24th Jan '17

Sensitivity & Sensibility in healthcare comms
A hundred percent of it is needed, said Sangeeta Barde of Sorento Healthcare in a quick chat on the sidelines of a recent workshop
http://www.mxmindia.com/?p=98766

Ranjona Banerji: In the US, the press is calling Trump's bluff. In India?
The American press will do their jobs as journalists, even if it upsets the powers that be, notes Ranjona Banerji
http://www.mxmindia.com/?p=98778

Veteran communications prof & journalist Irfan Khan passes away
He joined Hindustan Unilever in 1975 stayed on at HUL for 25 years, retiring from the FMCG major in 2000 as vice president and head of corporate communications
http://www.mxmindia.com/?p=98739

Ogilvy executes latest brand campaign for Bengal Tourism
Her journey takes her through the city streets of old Kolkata
http://www.mxmindia.com/?p=98741

VML appointsVenkatagiri Rao as Creative Head
Venkat, who has spent over 16 years in the creative and digital advertising industry, will be based in Mumbai
http://www.mxmindia.com/?p=98740

Indian Express Group launches mobile-led platform - Techook.com
Poised to be a game-changer with its focus on credibility, superlative content, and data-backed reviews
http://www.mxmindia.com/?p=98742

India TV announces mega-conclave on UP polls
The day-long 'Chunav Manch' on February 4 will be conducted by India TV Chairman & Editor-in-Chief Rajat Sharma
http://www.mxmindia.com/?p=98746

BBC Worldwide signs licensing deal with Amazon India
Amazon Prime launched in India in July 2016, and launched its Prime Video streaming service in December 2016
http://www.mxmindia.com/?p=98751

Social Samosa announces first edition of Best Social Media Brand Awards
Ashish Bhasin to head jury for the inaugural edition
http://www.mxmindia.com/?p=98738

IAMAI incubated start-ups raise Rs9 crore
In its first full year of operations, Mobile 10X has incubated 35 startups at its hub in Bengaluru and five startups at its hub in Hyderabad
http://www.mxmindia.com/?p=98745

Brickworks Media launches Retail Track for brands
The proprietary tool monitors brands health and provides insights into the efficacy of their retail visibility across 6100+ towns, 1,03,000+ retail stores and 1100+ brands in India
http://www.mxmindia.com/?p=98744

Harper Collins celebrates25 yrs in India with Dentsu
The novel titled 'Journeys Never End’ exchanges hands through the film
http://www.mxmindia.com/?p=98677

Stories on 2nd Jan '15

Top 5 Gamechangers on Hindi GECs in 2014
While some high-profile shows failed to make an impact, a few did influence the category. Shailesh Kapoor picks the Top 5
http://www.mxmindia.com/2015/01/top-5-gamechangers-on-hindi-gecs-in-2014/

Jwalant Swaroop joins Sakal as CEO
The former Lokmat group COO takes complete charge of the group's print and digital media businesses
http://www.mxmindia.com/2015/01/jwalant-swaroop-joins-sakal-as-ceo/

Ranjona Banerji: Should editors learn to handle owners, managers & staff?
How many editors and senior journalists do we all know that have turned into management lackeys because they didn't have the courage to stand up for themselves, asks Ranjona Banerji
http://www.mxmindia.com/2015/01/ranjona-banerji-should-editors-learn-to-handle-owners-managers-staff/

Amazon India may start offering music, movie and video streaming services in India
Amazon India may start offering music, movie and video streaming services later this year besides debuting its Prime subscription service as it looks to expand offerings in the country
http://www.mxmindia.com/2015/01/amazon-india-may-start-offering-music-movie-and-video-streaming-services-in-india/

DD set to combat GECS with big-bang shows
2015 to see public broadcaster hosting new TV dramas from big production houses. One of the concerns though is private TV channels are Mumbai-headquartered and hence uplinking shows for Delhi-based DD is more expensive
http://www.mxmindia.com/2015/01/dd-set-to-combat-gecs-with-big-bang-shows/

BookMyShow owner Big Tree Entertainment looks to expand into content space
The expansion comes after BookMyShow, the do-it-yourself ticketing platform, has built a dominant market share in the online entertainment-ticketing space

http://www.mxmindia.com/2015/01/bookmyshow-owner-big-tree-entertainment-looks-to-expand-into-content-space/

Stories on 4th Aug 14

In ecom-land, it's Bezos v/s Bansals
As Flipkart and Amazon battle it out for control in the marketplace, it's customers who will profit most
http://www.mxmindia.com/2014/08/in-ecom-land-its-bezos-vs-bansals/

Rajesh Gangwani, Himanshu Saxena, Joy Chauhan new heads of JWT Mumbai, Bengaluru & Colombo offices
In a communiqué issued this morning, JWT South Asia CEO Colvyn Harris announced leadership changes across the creative agency's key offices in Mumbai, Bengaluru and Sri Lanka
http://www.mxmindia.com/2014/08/rajesh-gangwani-himanshu-saxena-joy-chauhan-new-heads-of-jwt-mumbai-bengaluru-colombo-offices/

IAA Young Turks Forum to host Mahesh Bhatt and Stuart Sender
The forum will be held on August 6 at 4 pm at the International Convention Hall, Bombay Stock Exchange, Mumbai
http://www.mxmindia.com/2014/08/iaa-young-turks-forum-to-host-mahesh-bhatt-and-stuart-sender/

News18 India announces entry into US market
News18 India will be available to all viewers on the International base pack, English News pack and Hindi Mega pack
http://www.mxmindia.com/2014/08/news18-india-announces-entry-into-us-market/

Amith Prabhu: The art of Public Relations - it is about practising what we preach
PR should no longer stand for Public Relations but the 'R' should stand for Reputation, writes Amith Prabhu
http://www.mxmindia.com/2014/08/amith-prabhu-the-art-of-public-relations-it-is-about-practising-what-we-preach/

BIG Magic Bihar announces season 3 of Police Files
The new season revolves around the core thought 'Soch Badlo Samaj Badlega'
http://www.mxmindia.com/2014/08/big-magic-bihar-announces-season-3-of-police-files/

New Clean & Clear campaign inspires teens to reveal true self
Leading youth skincare brand launches its 'See the Real Me' campaign

http://www.mxmindia.com/wp-admin/edit.php#

Stories on 16th Apr '14

The Wally We Knew
Branding guru, India-lover Wally Olins passed away yesterday. Rajesh Kejriwal of Kyoorius and Avik Chattopadhyay pay tribute
http://www.mxmindia.com/2014/04/the-wally-we-knew/

Avik Chattopadhyay on Wally: Brutally frank, eternally optimistic
Avik Chattopadhyay, Marketing Head, Volkswagen India, was CEO - Indian Operations at Saffron Brand Consultants in 2010-11 and interacted with Wally as a client, employee and a friend
 http://www.mxmindia.com/2014/04/the-wally-we-knew/

Wally Olins: The joys of eating with your fingers
Food is so much tastier and so much more fun when you eat with your fingers, wrote Wally Olins in this article that appeared in Kyoorius magazine
 http://www.mxmindia.com/2014/04/wally-olins-the-joys-of-eating-with-your-fingers/

IPL 7: Living on a prayer, and a little luck
While the compulsion to move part of annual cricketing spectacle out of India may have taken off some of the excitement, sponsors have made a comeback. Now for the viewers...
 http://www.mxmindia.com/2014/04/ipl-7-living-on-a-prayer-and-a-little-luck/

Tata Motors joins Colors and celebs for 'Mission Sapne'
Salman Khan has turned a barber, Harbhajan Singh became a namkeen seller, Mika Singh a chaiwala, Ranbir Kapoor as a vada pav seller, Karan Johar as a photographer... all the celebs in Season One of 'Mission Sapne' will perfom pro bono in the Colors and Tata Motors initiative for underprivileged children
 http://www.mxmindia.com/2014/04/tata-motors-joins-colors-and-celebs-for-mission-sapne/

GroupM elevates Sidharth Parashar & Jai Lala
GroupM has elevated two senior leaders in the Central Trading Group team in India
http://www.mxmindia.com/2014/04/tata-motors-joins-colors-and-celebs-for-mission-sapne/

ZenithOptimedia launches Performics Mobile
ZenithOptimedia Group has announced the launch of its full service, fully owned Mobile marketing subsidiary 'Performics Mobile'
http://www.mxmindia.com/2014/04/zenithoptimedia-launches-performics-mobile/