Stories on 4th Oct '13

Innovate, for the kill...
...Literally, as Godrej launches a low-cost mosquito repellant. Innovation, say Nisaba Godrej and Sunil Kataria, are key to the consumer product co
http://www.mxmindia.com/2013/10/innovate-for-the-kill/

Grow leaders from within: Andrew Warren-Smith
Leadership development is about creating experiences for people', says the MD of talent management firm Direct Dimensions International
http://www.mxmindia.com/2013/10/grow-leaders-from-within-andrew-warren-smith/

Cricket sponsorship touches new low as Star, ESPN get title rights at throwaway price
ESPN Software, Star India win BCCI title sponsorship rights at Rs 2 crore an international match
http://www.mxmindia.com/2013/10/cricket-sponsorship-touches-new-low-as-star-espn-get-title-rights-at-throwaway-price/

In India, 82% want brands to share, but only 25% do it effectively: Edelman study
PR firm Edelman's inaugural consumer study 'brandshare' proves it pays to share
http://www.mxmindia.com/2013/10/in-india-82-want-brands-to-share-but-only-25-do-it-effectively-edelman-study/

TRAI releases consultation paper on issue/extension of DTH licence
TRAI issues a consultation paper on issue and/or extension of DTH licences pertaining to the entry fee, bank guarantee and period of licence
http://www.mxmindia.com/2013/10/trai-releases-consultation-paper-on-issueextension-of-dth-licence/

Zee appoints Mihir Modi as Chief Finance & Strategy Officer, elevates Hitesh Vakil as CEO, Service Excellence
Hitesh Vakil, CFO with ZEEL for the last 19 years, has been an integral part of the company's journey of over two decades
http://www.mxmindia.com/2013/10/zee-appoints-mihir-modi-as-chief-finance-strategy-officer-elevates-hitesh-vakil-as-ceo-service-excellence/

Pressman Advertising gets listed in BSE & NSE
The agency, which works mostly with public sector firms, has become the first advertising agency in the country to get listed
http://www.mxmindia.com/2013/10/pressman-advertising-gets-listed-in-bse-nse/

Shailesh Kapoor: All Eyes on 24!
Secretly, many in rival channels are praying for the success of '24' Shailesh Kapoor
http://www.mxmindia.com/2013/10/shailesh-kapoor-all-eyes-on-24/

Ranjona Banerji: When media 'irritated' Lara in Dehradun
The media must acknowledge that it is not the be-all and end-all of an event and must shave off some arrogance by allowing an event to continue smoothly, writes Ranjona Banerji
http://www.mxmindia.com/2013/10/ranjona-banerji-when-media-irritated-lara-in-dehradun/

Stories on 30th November

Happy Birthday, Mr Subhash Chandra!
He's the Indian media's Megabaron. As he celebrates his 61st birthday, Zee MD & CEO Punit Goenka writes on his father & Zee Chairman Subhash Chandra.Exclusively for MxMIndia
http://www.mxmindia.com/2011/11/happy-birthday-mr-subhash-chandra/

Sai Kumar to replace Haresh Chawla as Network 18's Group CEO
B Sai Kumar has been appointed Group CEO and on Boards of Viacom 18 and Homeshop 18
http://www.mxmindia.com/2011/11/network-18-elevates-sai-kumar-as-group-ceo/

Gouri Dange:The Tower of Babel-Babble
Gouri Dange on how the Dilliwallahs far outshine the Mumbaiwallahs in talkshow lung power
http://www.mxmindia.com/2011/11/gouri-dangethe-tower-of-babel-babble/

Alt Del to conduct writing workshop
This is not something that will transform people from dull writers to sparkling geniuses in three hours, but will make them figure out, stumble on their own methods and ways of dealing with inspiration, says driving force Prathap Suthan.
http://www.mxmindia.com/2011/11/alt-del-to-conduct-writing-workshop/

The Anchor: 5 ways to maintain a healthy client-agency relationship
How to cultivate the client - and nourish your business.
http://www.mxmindia.com/2011/11/the-anchor-5-ways-to-maintain-a-healthy-client-agency-relationship/

History being made on Digital platforms
History Channel is now available on Mobile TV across major operators and has drawn a strong positive response in social media.
http://www.mxmindia.com/2011/11/history-being-made-on-digital-platforms/

New clients for Madison PR
Madison Public Relations (A Unit of Madison World) has recently signed on many new clients from diverse verticals.
http://www.mxmindia.com/2011/11/new-clients-for-madison-pr/

Hard Knocks: The retail FDI tamasha
India is a vast, complicated, multi-layered nation. There is room for every kind of business out here. Co-existence is indeed the soul of this nation.
http://www.mxmindia.com/2011/11/hard-knocks-the-retail-fdi-tamasha/

Power-packed sessions at HT Leadership Summit
The ninth edition of the Hindustan Times Leadership Summit, set to take place on December 2-3 in New Delhi, will see a lineup of big names speaking on the theme of 'Keeping Pace with a Changing World'.
http://www.mxmindia.com/2011/11/power-packed-sessions-at-ht-leadership-summit/

Social Media is here to stay: Jonathan Kopp
The growth of Social in India is going to be upward for a considerable period of time, opines Jonathan Kopp of Ketchum Digital.
http://www.mxmindia.com/2011/11/social-media-is-here-to-stay-jonathan-kopp/

Karthik Lakshminarayan to leverage his TV experience @ Crest
Madison Media has roped in Karthik Lakshminarayan as COO of Crest to head the AOR of its ITC business.
http://www.mxmindia.com/2011/11/karthik-lakshminarayan-coo-crest-to-leverage-his-tv-experience/

Newswatch: Kalpana Sharma on the falling standards in newspapers
Earlier, nothing you wrote could find its way into print without passing through several filters. Much of this still exists but there is an obvious slackening of rigour, says Kalpana Sharma.
http://www.mxmindia.com/2011/11/newswatch-lowering-of-standards/

Of course journos suffer for their mistakes!
Ranjona Banerji analyses news on primetime TV, the morning papers, social networks, Twitter... everywhere!
http://www.mxmindia.com/2011/11/of-course-journos-suffer-for-their-mistakes/

NCT Data Wk 47 '11
http://www.mxmindia.com/2011/11/nct-data-wk-47-11/

GRP Channel shares of HGECs- Wk 48 2011
http://www.mxmindia.com/2011/11/grp-channel-shares-of-hgecs-wk-48-2011/

TAM data Top 10 programmes on HGEC - Wk 48'11
http://www.mxmindia.com/2011/11/tam-data-top-10-programmes-on-hgec-wk-4811/