Stories on 6th Mar '17

Indian Magazine Industry needs to look beyond Print
It's high time that magazinesexplore opportunities beyond print for their survival, writes Indrani Sen
http://www.mxmindia.com/?p=100399

Jaisurya Das: Careers at stake as startup financials fail
Most startup promoters are armed with fancy cars, internationally designed workspaces and an amazing work culture, but do they possess the craft and grit to sustain, asks Jaisurya Das
http://www.mxmindia.com/?p=100372

Bang in the Middle enters Mumbai
Govind Agarwal will be branch head for Mumbai
http://www.mxmindia.com/?p=100400

Premium Hindi movie channel Star Gold Select HD to also launch today
This is Star India's fourth Hindi movie channel
http://www.mxmindia.com/?p=100379

Dentsu One wins creative mandate for JK Tyres
As part of the mandate, Dentsu One's scope of work for its latest client will range across TVC, print, radio, OOH, digital and activations
http://www.mxmindia.com/?p=100368

Jaideep Shergill: Will 'acquihire' work for A&M
One of the "stepchildren" of the acquisition process tends to be the acquihireapproach, notes Jaideep Shergill
http://www.mxmindia.com/?p=100394

India Today Conclave moves to Mumbai
The annual global ideas platform will be held on March 17 and 18 2017 in Mumbai featuring eminent speakers from India and across the globe
http://www.mxmindia.com/?p=100369

Marathi edition of Subhash Chandra's 'The Z Factor' launched
Dr Subhash Chandra, MP, Rajya Sabha and Chairman - Essel Group launched the Marathi Edition of his best-selling autobiography 'The Z Factor - My Journey as the Wrong Man at the Right Time'
http://www.mxmindia.com/?p=100370

MRSS India executes FICCI mandate on UP Tourism
The sample constituted domestic and foreign tourists in equal proportion of 400 each and were tapped at major tourists’ destinations across the state
http://www.mxmindia.com/?p=100371

Stories on 12th Feb '15

Will out-of-form India dampen adspends on W'Cup?
CVL Srinivas, Vivek Sharma, Prathap Suthan & Sanjeev Kotnala on the Cup and the advertiser interest
http://www.mxmindia.com/2015/02/will-out-of-form-india-dampen-adspends-on-wcup/

CVL Srinivas: Much interest in the Cup, but only dampener is India's form
Some of the brands who are probably fence-sitters today are only wondering what the form of the India team will be
http://www.mxmindia.com/2015/02/will-out-of-form-india-dampen-adspends-on-wcup/

Vivek Sharma: It is the biggest aggregation of consumers possible
The cricket format allows frequent short breaks making it apt for advertisers to be present creating impact and high brand recall
http://www.mxmindia.com/2015/02/will-out-of-form-india-dampen-adspends-on-wcup/

Prathap Suthan: Has the magic diminished?
One great match, one killer performance, one massive win, one boost of hardcore patriotism and heroics, and Indian blood will get to pump again
http://www.mxmindia.com/2015/02/will-out-of-form-india-dampen-adspends-on-wcup/

Sanjeev Kotnala: IPL is any day a better bet for brands!
World Cup 2015 is unpredictable. Not for which team would win but for marketers, brands and the media
http://www.mxmindia.com/2015/02/sanjeev-kotnala-ipl-is-any-day-a-better-bet-for-brands/

Google & Bain study predicts interesting digital trends
The study notes that the influence of Internet will impact $35bn worth of FMCG sales in India
http://www.mxmindia.com/2015/02/google-bain-study-predicts-interesting-digital-trends/

Star India acquires broadcast biz of Maa TV Network
The acquisition would give Star India access to the highly attractive Telugu TV market
http://www.mxmindia.com/2015/02/star-india-acquires-broadcast-biz-of-maa-tv-network/

TAM's AdEx to certify ad spots for Amagi
Ad spots on Amagi's geo-targeted ad network will now be monitored and certified by India's largest television audience measurement analysis firm
http://www.mxmindia.com/2015/02/tams-adex-to-certify-ad-spots-for-amagi/

Reliance partners Facebook to offer free data usage
Customers will enjoy access to popular websites with zero data charges, including Facebook
http://www.mxmindia.com/2015/02/reliance-partners-facebook-to-offer-free-data-usage/

Mentos takes the cheeky self-deprecating route for new campaign
The core thought of the campaign has been customised to engage the digital audience as well
http://www.mxmindia.com/2015/02/mentos-takes-the-cheeky-self-deprecating-route-for-new-campaign/

Manish Dawar joins DEN as Group CFO
DEN Networks has announced the joining of Manish Dawar as the Group Chief Financial Officer (Group CFO)
http://www.mxmindia.com/2015/02/manish-dawar-joins-den-as-group-cfo/

IAA extends entry deadline for Corporate Social Crusader Award
The Corporate Social Crusader award is conferred on a Corporate which has excelled in any form of CSR activity in the last calendar year

http://www.mxmindia.com/2015/02/iaa-extends-entry-deadline-for-corporate-social-crusader-award/

Stories on 5th May 14

The Bang in the Middle theory
The agency has turned two. There is happiness over the way business has been. A candid Q&A with founder captains Prathap Suthan & Naresh Gupta
http://www.mxmindia.com/2014/05/the-bang-in-the-middle-theory/

Kyoorius Awards jury meet now in Mumbai, sessions to be open for public viewing. Digital jury announced
Kyoorius in partnership with D&AD has announced that the 2014 Kyoorius Advertising & Digital Awards jury sessions will be open for public viewing in Mumbai
http://www.mxmindia.com/2014/05/kyoorius-awards-jury-meet-now-in-mumbai-sessions-to-be-open-for-public-viewing-digital-jury-announced/

NDTV Good Times to sport new identity, #LiveYoung
The channel is innovating its programming to reach out to Generation Y
http://www.mxmindia.com/2014/05/ndtv-good-times-to-sport-new-identity-liveyoung/

ASCI upholds 99 ads in Feb '14
CCC upheld 99 out of 136 advertisements in the month of February 2014
http://www.mxmindia.com/2014/05/asci-upholds-99-ads-in-feb-14/

Himalaya unveils first TVC for purifying Neem Scrub
Ad highlights the message "Kab tak bachte rahoge from deep facial impurities" in an 'HD' world
http://www.mxmindia.com/2014/05/himalaya-unveils-first-tvc-for-purifying-neem-scrub/

Live fashionable, urges American Tourister in new TVC
The ad captures the values of today's young adults and their fashionable personalities
http://www.mxmindia.com/2014/05/live-fashionable-urges-american-tourister-in-new-tvc/

Amith Prabhu: What's new that PR folks can offer clients?
We need to take our offering to the next level, writes Amith Prabhu, adding: the key is to help clients to move out from the media relations space to new zones of content, CSR, conferences and consumer outreach

http://www.mxmindia.com/2014/05/amith-prabhu-whats-new-that-pr-folks-can-offer-clients/

Stories on 9th Dec '13

The making of Brand Aam Aadmi Party
Digital promise followed on-ground action won the day for AAP, say branding specialists based in Delhi NCR
http://www.mxmindia.com/2013/12/the-making-of-brand-aam-aadmi-party/

Kartik Sharma to take charge from Ajit Varghese as Managing Director, Maxus South Asia
He will assume office in January 2014 when MR Varghese moves into regional role as CEO Maxus Asia-Pacific

http://www.mxmindia.com/2013/12/kartik-sharma-to-take-charge-from-ajit-varghese-as-managing-director-maxus-south-asia/

Jaldi 5 with Prathap Suthan: The broom symbolized the cleansing that people ached for:
Q&A with the Managing Partner, Bang in the Middle, to comment on the rise and rise of the Aam Aadmi Party and and its brand promise from an advertising person’s point of view
 http://www.mxmindia.com/2013/12/the-making-of-brand-aam-aadmi-party/

AAP appeal! This is how Page 1s of leading dailies looked today
We bring you front page of the newspapers on the morning after the historic Assembly election results on Sunday, December 8
http://www.mxmindia.com/2013/12/aap-appeal-this-is-how-page-1s-of-leading-dailies-looked-today/

Amith Prabhu: PR lessons for AAP, BJP & Congress for the general elections
There are some key Public Relations lessons for AAP and for the two large political parties in the backdrop of the Assembly elections results, writes Amith Prabhu
http://www.mxmindia.com/2013/12/amith-prabhu-pr-lessons-for-aap-bjp-congress-for-the-general-elections/

India ad revenues to grow 11.3% in 2014: Magna Global. 2013 Growth: 7.8%
Last year, Magna Global had predicted an 8.7% growth for Indian adspends. This was revised mid-year to 7.8%. The growth for 2012-13 based on its estimates, is 7.8 percent
 http://www.mxmindia.com/2013/12/india-ad-revenues-to-grow-11-3-in-2014-magna-global-2013-growth-7-8/

Madison Media wins HomeShop18 Media AOR
The account, which will be handled by Platinum Media in Delhi, was serviced by Mindshare and the estimated media spend is in the range of Rs 30 crore
http://www.mxmindia.com/2013/12/madison-media-wins-homeshop18-media-aor/

Reviewing the Reviews: Ratings ranged from 0 to 2 for R...Rajkumar
R...Rajkumar is the kind of masala film that opens well (according to trade experts), sometimes does great business, but has critics curling up their noses in disgust, notes Deepa Gahlot
http://www.mxmindia.com/2013/12/reviewing-the-reviews-ratings-ranged-from-0-to-2-for-r-rajkumar/

Stories on 8th May '13

Old tunes, new TVCs: Good, bad, or...?
If the song fits, commercialize it. That seems to be the trend among agencies who are rejigging classic Hindi film numbers for modern ads. MxMIndia asks the industry whether this is a good trend
http://www.mxmindia.com/2013/05/old-tunes-new-tvcs-good-bad-or/

Recommendations/observations of Parliamentary Committee report on Paid News
Recommendations and/or observations for the Parliamentary standing committee on information technology on the issue of Paid News
http://www.mxmindia.com/2013/05/recommendationsobservations-of-parliamentary-committee-report-on-paid-news/

We want to bring stories alive: Adlabs Imagica's Pooja Shetty Deora
Pooja Shetty Deora, Joint Managing Director at Adlabs Entertainment Limited discusses the marketing strategy and roadmap behind making Adlabs Imagica a ride to remember
http://www.mxmindia.com/2013/05/we-want-to-bring-stories-alive-adlabs-imagicas-pooja-shetty-deora/

Sunil Mutreja bids adieu to Amar Ujala
His next destination is unknown, though it is rumoured he’s mulling entrepreneurial and job options
http://www.mxmindia.com/2013/05/sunil-mutreja-bids-adieu-to-amar-ujala/

Sudheer KG promoted to VP & Head Programming @ History TV18
A+E Networks|TV18 has elevated Sudheer KG as VP and Head Programming of its factual entertainment channel, History TV18, with immediate effect
http://www.mxmindia.com/2013/05/sudheer-kg-promoted-to-vp-head-programming-history-tv18/

ETV Bangla ropes in Mithun Chakraborty as host for Bigg Boss
The Disco Dancer will get contestants to groove to Bigg Boss' tunes from June
http://www.mxmindia.com/2013/05/etv-bangla-ropes-in-mithun-chakraborty-as-host-for-bigg-boss/

Anil Thakraney: Introducing! Ghotala TV!
If a channel can be dedicated to music, movies, food, animals, leisure, fashion, etc, why not scams? After all, cheating is an intrinsic part of the great Indian culture
http://www.mxmindia.com/2013/05/anil-thakraney-introducing-ghotala-tv/

Next IAA Debate in Delhi: 'Creative awards can also be given for differentiated one-off expressions'
Deepika Warrier and Lloyd Mathias will take on Josy Paul and Pratap Bose while Santosh Desai would moderate the third IAA Debates series on 13 May 2013 in Gurgaon at the Trident
http://www.mxmindia.com/2013/05/next-in-iaa-debate-in-delhi-creative-awards-can-also-be-given-for-differentiated-one-off-expressions/

Links of the Day
Links to news and features from across business and trade publications
http://www.mxmindia.com/2013/05/links-of-the-day/

Esha Media Research's web solution for media monitoring cuts operational costs
TV monitoring agency Esha Media Research (EMR) has launched an innovative web based solution for monitoring media, making the cost of monitoring substantially lower for the user
http://www.mxmindia.com/2013/05/esha-media-researchs-web-solution-for-media-monitoring-cuts-operational-costs/

Publicitas establishes presence in Japan
Media service company Publicitas has opened a new office in Tokyo, strengthening its global footprint and providing a strong link between media brands and the local advertising market in Japan
http://www.mxmindia.com/2013/05/publicitas-establishes-presence-in-japan/

Bigflix records 1 million registered users
To mark the milestone, subscriptions worth Rs 1 million are to be gifted to subscribers as a part of the celebrations
http://www.mxmindia.com/2013/05/bigflix-records-1-million-registered-users/

Stories on 28th Sep '12

Is Delhi upstaging Mumbai in A&M?
The Advertising Club Bombay's decision to expand its activities to Delhi by dropping Bombay from its name is thanks to the NCR becoming a force to reckon with in Advertising and Marketing
http://www.mxmindia.com/2012/09/is-delhi-upstaging-mumbai-in-am/



Bhaskar Das retires from BCCL
Bhaskar Das retires from BCCL on September 28, after having been with the company for the last 32 years.
http://www.mxmindia.com/2012/09/bhaskar-das-retires-from-bccl/



Jaldi 5 with Harit Nagpal: Ensure those not following digitization rules are disadvantaged
'Digitization is now a law and anyone not abiding by it is working against the law.'
http://www.mxmindia.com/2012/09/jaldi-5-with-harit-nagpal-ensure-those-not-following-digitization-rules-are-disadvantaged/

Zee News, Amar Ujala win EC awards for voter awareness
The Election Commission of India has selected Zee News for the National Media Award on Voter Education for its outstanding campaign towards creating voters' awareness, and Amar Ujala for a Special Award
http://www.mxmindia.com/2012/09/zee-news-amar-ujala-win-ec-awards-for-voter-awareness/

Rabe Iyer joins Motivator as Managing Partner
Big FM's Rabe T Iyer has joined Motivator as Managing Partner at the Group M's media agency
http://www.mxmindia.com/2012/09/rabe-iyer-joins-motivator-as-managing-partner/

Speaking of Which: Why words matter. Why everything matters
There are those who argue that accurate grammar and spelling doesn't matter as long as the message gets through. Vidya Heble begs to differ
http://www.mxmindia.com/2012/09/speaking-of-which-why-words-matter-why-everything-matters/

Personally Speaking | How I Unwind: Viral Pandya
In our 'Getting Personal' series, senior mediapersons tell us how they unwind. This month it's Viral Pandya, Chief Creative Officer at Out of the Box
http://www.mxmindia.com/2012/09/how-i-unwind-viral-pandya/

Taproot India hires Pallavi Chakravarti as associate CD
The first senior hire in creative since Taproot India started, Pallavi Chakravarti joins as associate creative director from Grey Worldwide
http://www.mxmindia.com/2012/09/taproot-india-hires-pallavi-chakravarti-as-associate-cd/

Corporate leaders vie for top honours at Forbes India Leadership Awards 2012
Forbes India has announced the Forbes India Leadership Awards 2012 to be held in Mumbai on September 28
http://www.mxmindia.com/2012/09/corporate-leaders-vie-for-top-honours-at-forbes-india-leadership-awards-2012/

Indiatimes Shopping launches online shopping store for home appliances; to launch Jewellery brand soon
Godrej Appliances has launched an online shopping portal powered by Indiatimes Shopping which is a part of Times Internet Limited (TIL)
http://www.mxmindia.com/2012/09/indiatimes-shopping-launches-online-shopping-store-for-home-appliances-to-launch-jewellery-brand-soon/

5 IPA Effectiveness Awards for O&M Asia Pacific
Ogilvy & Mather Asia Pacific has won five IPA Effectiveness Awards in 2012 for work from India, China, Singapore, Hong Kong and Taiwan. The colour of the metal will be revealed at the awards ceremony on October 29
http://www.mxmindia.com/2012/09/5-ipa-effectiveness-awards-for-om-asia-pacific/

IAMAI Internet Economy Watch: Online visits for designer labels & restaurant grows significantly
According to IAMAI's (Internet & Mobile Association of India) Internet Economy Watch Report for the month of August 2012, the e-tailing category namely designer labels and spa/restaurant segment received a growth of 18 per cent y-o-y respectively when compared with the numbers of the corresponding month last year
http://www.mxmindia.com/2012/09/iamai-internet-economy-watch-online-visits-for-designer-labels-restaurant-grows-significantly/

The Anchor: 5 reasons mobile games will take over from PC games
From keyboard to keypad, it's a quiet little revolution
http://www.mxmindia.com/2012/09/the-anchor-5-reasons-mobile-games-will-take-over-from-pc-games/

Anil Thakraney: Delhi ad guys less cynical than Mumbai frat
The Advertising Club Bombay's move to expand to Delhi is a good idea, writes Anil Thakraney, adding that the Delhi ad worldwallahs are  likely to attend the Club's events with gusto
http://www.mxmindia.com/2012/09/anil-thakraney-delhi-ad-guys-less-cynical-than-mumbai-frat/

Even though, even though...
Twists and thrills dominated television news channels, though not created by the TVwallahs
http://www.mxmindia.com/2012/09/even-though-even-though/

Signposts… September 28
Our daily feature 'Signposts' which as the name suggests will carry an assorted range of, ah, well, signposts
http://www.mxmindia.com/2012/09/signposts-september-28/

Stories on 27th Sep '12

Chalo Dilli, as Ad Club drops Bombay
With Ad Club Bombay expanding its footprint, a look at the response to the move and how other other key Ad Clubs in the country are doing
http://www.mxmindia.com/2012/09/chalo-dilli-as-ad-club-drops-bombay/

Jaldi 5 with Shashi Sinha: "The idea is not to emerge as the only Ad Club in India"
Ad Club president Shashi Sinha clarifies that The Advertising Club has no dreams of having a monopoly... as Ad Clubs across India are functioning pretty well like in Kochi, Chennai or in Bangalore
http://www.mxmindia.com/2012/09/jaldi-5-with-shashi-sinha-the-idea-is-not-to-emerge-as-the-only-ad-club-in-india/

Regional brands attempt to carve out pan-India presence
Do regional brands dreaming big of going national achieve success? Or does the scale even kill their regional dominance?
http://www.mxmindia.com/2012/09/regional-brands-attempt-to-carve-out-pan-india-presence/

CCI okays Star TV's ESPN equity in ESPN Star Sports
The Competition Commission of India has given its nod for NewsCorp's acquisition of ESPN's stake in ESS
http://www.mxmindia.com/2012/09/cci-okays-star-tvs-espn-equity-in-espn-star-sports/

Pearl Uppal and Gaurav Kachru Launch 5ideas
Startup Superfuel Fund: The first of its kind, seed fund cum accelerator program for early stage businesses in India
http://www.mxmindia.com/2012/09/pearl-uppal-and-gaurav-kachru-launch-5ideas/

Paritosh Joshi: Agency Commission - an anachronism that must be retired
Agencies, which splintered into creative and media specialist entities over a decade ago, earn the bulk of their income from fees and incentives and almost nothing from media commission. And yet, the commission doesn't stop
http://www.mxmindia.com/2012/09/paritosh-joshi-agency-commission-an-anachronism-that-must-be-retired/

Shailesh Kapoor: Enter 'short-form' T20-style entertainment
What can be achieved in a certain time, should take only that much time. Short-form entertainment is soon going to play an even bigger role in our television viewing landscape, writes Shailesh Kapoor
http://www.mxmindia.com/2012/09/shailesh-kapoor-enter-short-form-t20-style-entertainment/

Ten Sports extends TV rights for 'US Open Tennis Championships' for four years
Ten Sports has extended the live and exclusive telecast rights for the US Open Tennis Championships for a period of four years, starting with the next edition in 2013
http://www.mxmindia.com/2012/09/ten-sports-extends-tv-rights-for-us-open-tennis-championships-for-four-years/

Gavin Hall is Regional VP for RedWorks Digital Services
RedWorks has announced the appointment of Gavin Hall as Regional Vice President, RedWorks Digital Services, based in Singapore
http://www.mxmindia.com/2012/09/gavin-hall-is-regional-vp-for-redworks-digital-services/

Sunfeast Suvarna Parivaar Awards to air on Sept 29, 30
Star Network's Kannada general entertainment channel Suvarna will telecast its first Parivaar awards on September 29 and 30 at 6 pm
http://www.mxmindia.com/2012/09/sunfeast-suvarna-parivaar-awards-to-air-on-sept-29-30/

The Anchor: 5 reasons insurance should be sold online
Information, comparison, decision-making help... everything is online, and with increasing ease of internet access, it only makes sense to sell online
http://www.mxmindia.com/2012/09/gavin-hall-is-regional-vp-for-redworks-digital-services/

Debrief: Mahindra Scooters: Lethal execution!
It would be harsh to term this as irresponsible advertising. But Mahindra’s ad comes pretty close. Surely there are more pleasant, attractive ways to demonstrate legacy
http://www.mxmindia.com/2012/09/debrief-mahindra-scooters-lethal-execution/

Ranjona Banerji: Did critics ignore Barfi's 'borrowings'?
Have Indian film critics become so inured to plagiarism in the industry that it no longer registers on their radar, asks Ranjona Banerji
http://www.mxmindia.com/2012/09/ranjona-banerji-did-critics-gloss-over-barfis-borrowings/

Signposts… September 27
Our daily feature 'Signposts' which as the name suggests will carry an assorted range of, ah, well, signposts

http://www.mxmindia.com/2012/09/signposts-september-27/

Stories on 30th November

Happy Birthday, Mr Subhash Chandra!
He's the Indian media's Megabaron. As he celebrates his 61st birthday, Zee MD & CEO Punit Goenka writes on his father & Zee Chairman Subhash Chandra.Exclusively for MxMIndia
http://www.mxmindia.com/2011/11/happy-birthday-mr-subhash-chandra/

Sai Kumar to replace Haresh Chawla as Network 18's Group CEO
B Sai Kumar has been appointed Group CEO and on Boards of Viacom 18 and Homeshop 18
http://www.mxmindia.com/2011/11/network-18-elevates-sai-kumar-as-group-ceo/

Gouri Dange:The Tower of Babel-Babble
Gouri Dange on how the Dilliwallahs far outshine the Mumbaiwallahs in talkshow lung power
http://www.mxmindia.com/2011/11/gouri-dangethe-tower-of-babel-babble/

Alt Del to conduct writing workshop
This is not something that will transform people from dull writers to sparkling geniuses in three hours, but will make them figure out, stumble on their own methods and ways of dealing with inspiration, says driving force Prathap Suthan.
http://www.mxmindia.com/2011/11/alt-del-to-conduct-writing-workshop/

The Anchor: 5 ways to maintain a healthy client-agency relationship
How to cultivate the client - and nourish your business.
http://www.mxmindia.com/2011/11/the-anchor-5-ways-to-maintain-a-healthy-client-agency-relationship/

History being made on Digital platforms
History Channel is now available on Mobile TV across major operators and has drawn a strong positive response in social media.
http://www.mxmindia.com/2011/11/history-being-made-on-digital-platforms/

New clients for Madison PR
Madison Public Relations (A Unit of Madison World) has recently signed on many new clients from diverse verticals.
http://www.mxmindia.com/2011/11/new-clients-for-madison-pr/

Hard Knocks: The retail FDI tamasha
India is a vast, complicated, multi-layered nation. There is room for every kind of business out here. Co-existence is indeed the soul of this nation.
http://www.mxmindia.com/2011/11/hard-knocks-the-retail-fdi-tamasha/

Power-packed sessions at HT Leadership Summit
The ninth edition of the Hindustan Times Leadership Summit, set to take place on December 2-3 in New Delhi, will see a lineup of big names speaking on the theme of 'Keeping Pace with a Changing World'.
http://www.mxmindia.com/2011/11/power-packed-sessions-at-ht-leadership-summit/

Social Media is here to stay: Jonathan Kopp
The growth of Social in India is going to be upward for a considerable period of time, opines Jonathan Kopp of Ketchum Digital.
http://www.mxmindia.com/2011/11/social-media-is-here-to-stay-jonathan-kopp/

Karthik Lakshminarayan to leverage his TV experience @ Crest
Madison Media has roped in Karthik Lakshminarayan as COO of Crest to head the AOR of its ITC business.
http://www.mxmindia.com/2011/11/karthik-lakshminarayan-coo-crest-to-leverage-his-tv-experience/

Newswatch: Kalpana Sharma on the falling standards in newspapers
Earlier, nothing you wrote could find its way into print without passing through several filters. Much of this still exists but there is an obvious slackening of rigour, says Kalpana Sharma.
http://www.mxmindia.com/2011/11/newswatch-lowering-of-standards/

Of course journos suffer for their mistakes!
Ranjona Banerji analyses news on primetime TV, the morning papers, social networks, Twitter... everywhere!
http://www.mxmindia.com/2011/11/of-course-journos-suffer-for-their-mistakes/

NCT Data Wk 47 '11
http://www.mxmindia.com/2011/11/nct-data-wk-47-11/

GRP Channel shares of HGECs- Wk 48 2011
http://www.mxmindia.com/2011/11/grp-channel-shares-of-hgecs-wk-48-2011/

TAM data Top 10 programmes on HGEC - Wk 48'11
http://www.mxmindia.com/2011/11/tam-data-top-10-programmes-on-hgec-wk-4811/

Stories on 26th October

The Anchor: 8 pointers on why a brand needs parenting

http://www.mxmindia.com/2011/10/the-anchor-8-pointers-on-why-a-brand-needs-parenting/

MxMIndia wishes you a Delightful Diwali!

It’s the time to celebrate and even though the chips may be down, a cross-section of media folk think it’s good to be in the trade.

http://www.mxmindia.com/2011/10/mxmindia-wishes-you-a-delightful-diwali/

Goa journo's sting to expose paid news. No wrongdoing, says Herald editor

The Press Council has laid down guidelines and has recommended that the media should be strict when dealing with paid news.

http://www.mxmindia.com/2011/10/press-council-cracks-down-on-paid-news/

New column by Gouri Dange: Most art reviews leave us feeling weak & witless

Introducing Naming no Names, an all-new mid-week column by well-known novelist, columnist and counsellor, Gouri Dange.

http://www.mxmindia.com/2011/10/most-art-reviews-leave-us-feeling-weak-and-witless/

Ajaz Memon: It’s a time for happy choosing

These last few months of the year are a good time to be in the Out-of-Home industry for reasons other than the ballooning sales and all-time high occupancy of Outdoor sites.

http://www.mxmindia.com/2011/10/ajaz-memon-it%E2%80%99s-a-time-for-happy-choosing/

Anil Thakraney: It’s changed my life. No, really

My life has changed totally after I moved from advertising to journalism. For the better, of course.

http://www.mxmindia.com/2011/10/anil-thakraney-it%E2%80%99s-changed-my-life-no-really/

Karthi Marshan: An age of delight

We just have to reach deeper into the recesses of our memories, look deeper within our souls and remember the fundamentals of how communication works.

http://www.mxmindia.com/2011/10/karthi-marshan-an-age-of-delight/

Lakshmi Narasimhan: The icing on the cake

From a growth standpoint, this Diwali is looking very, very promising. The fact that there is tremendous traction from the consumer’s end, monetization becomes that much easier.

http://www.mxmindia.com/2011/10/lakshmi-narasimhan-the-icing-on-the-cake/

Markand Adhikari: It’s growth and growth

The next five years are going to be a golden period for the broadcast industry.

http://www.mxmindia.com/2011/10/markand-adhikari-it%E2%80%99s-growth-and-growth/

Prathap Suthan: It’s great to be in the creative business

http://www.mxmindia.com/2011/10/it%E2%80%99s-great-to-be-in-the-creative-business/

Ranjona Banerji: Giving with a twist

The top giver this year has to be Team Anna. Every day, all the members, former and current, work so hard to gift the media something substantial so that juicy stories and screaming debates can be organised.

http://www.mxmindia.com/2011/10/ranjona-banerji-giving-with-a-twist/

Prashant Panday: 'Coz radio is sexy!

http://www.mxmindia.com/2011/10/radio-is-sexy/

Sudeep Narayan: A world of many hats

Marketing is neither for the coldhearted nor is it for the overconfident

http://www.mxmindia.com/2011/10/sudeep-narayan-a-world-of-many-hats/

Herald editor refutes ‘paid news’ charge

Mr Sujay Gupta meets the allegations head-on, saying his newspaper is clean and will remain so.

http://www.mxmindia.com/2011/10/herald-editor-refutes-%E2%80%98paid-news%E2%80%99-charge/

Sukumar Ranganathan: Journos and media exec in a unique position

To resort to a cliche, there's never a dull moment and that suits most journalists very well.

http://www.mxmindia.com/2011/10/sukumar-ranganathan/