Stories on 4th Sep '13

More than just communications
PR agency LinOpinion plans an all-new offering to clients post its jv with IPG network's GolinHarris
http://www.mxmindia.com/?p=53656

Indian marketing industry prepares to fight its way out of an ever deepening crisis
While traditional wisdom demands that brands spend their way through a recession in order to gain disproportionately once it's over, does that apply to a slowdown that has dug its heels in?
http://www.mxmindia.com/?p=53692

Vijay Mukhi: An Open Letter to the Chief Election Commissioner
In an Open Letter to the Chief Election Commissioner V S Sampath, Vijay Mukhi underscores the need for the EC to understand how technology changes the world we live in and therefore the entire election process starting from voter enrolment to voter lists to campaigning to casting one's vote
http://www.mxmindia.com/?p=53678

Emvies on Friday, Sept 6
The Advertising Club Emvies awards ceremony will be held on Friday, September 6 in Mumbai
http://www.mxmindia.com/?p=53659

Mobile device usage rises 173%: IAMAI
Online user visits sees mobile devices rise 173% y-o-y, as per IAMAI-IMRB's Internet Economy Watch for July 2013
http://www.mxmindia.com/?p=53612

TV volumes grow 16%, print up 13%
Hindustan Lever & Gitanjali Gems are top advertisers in TV & print respectively as per TAM AdEx numbers for January-June 2013
http://www.mxmindia.com/?p=53476

moneycontrol.com re-launches property section
The business and financial portal is relaunching its property section with an online property expo
http://www.mxmindia.com/?p=53666

Stories on 24th July '13

Oh boy! How the entire British media went ballistic about the royal arrival
Special despatch from London and a review of the fare in the British print and television media by Ranjona Banerji
http://www.mxmindia.com/2013/07/oh-boy-how-the-entire-british-media-went-ballistic-about-the-royal-arrival/

Vijay Mukhi: Are Narendra Modi's Twitter followers fake? And what about Shashi Tharoor's?
In the second instalment of his fortnightly column 'PoliTech', Vijay Mukhi digs deep into Twitter data of Messrs Narendra Modi and Shashi Tharoor
http://www.mxmindia.com/2013/07/vijay-mukhi-are-narendra-modis-twitter-followers-fake-and-what-about-shashi-tharoors/

Epic gears up for August launch, appoints iContract, Madison, MSLGroup & Jack in the Box
In the run-up to the launch next month, Epic channels has signed on iContract, MSLGROUP, Jack in the Box and Madison Media for its launch and overall marketing strategy
http://www.mxmindia.com/2013/07/epic-gears-up-for-august-launch-appoints-icontract-madison-mslgroup-jack-in-the-box/

IAA webinar with SAP's Chief Storyteller Julie Roehm today
SAP's Chief Storyteller Julie Roehm will be live from her New York office for the IAA webinar today (July 24)
http://www.mxmindia.com/2013/07/iaa-webinar-with-saps-chief-storyteller-julie-roehm-today/

New affluents redefine luxury market segment
Tata Housing hosts roundtable discussion on dynamics of the growing market segment
http://www.mxmindia.com/2013/07/new-affluents-redefine-luxury-market-segment/

Max goes 360-degree for Aashiqui 2
The campaign for the movie which will air on July 27 entails the use of various tools like Television, Print, Outdoor, Digital, DTH and Cinema
http://www.mxmindia.com/2013/07/max-goes-360-degree-for/

HomeShop18 appoints Vikrant Khanna as CMO
Mr Khanna will lead a 360-degree role which includes marketing and communication, CRM, B2B Sales and Alliances
http://www.mxmindia.com/2013/07/homeshop18-appoints-vikrant-khanna-as-cmo/

LinOpinion PR announces 16 new business wins
LinOpinion Public Relations has announced several new business wins across the education, real estate and retail sectors amongst others
http://www.mxmindia.com/2013/07/linopinion-pr-announces-16-new-business-wins/

Anil Thakraney: Is the urban bias finally disappearing?
The pressure must go on till we see real change, not just when it comes to the food-safety of kids in Chhapra, but all over India, writes Anil Thakraney
http://www.mxmindia.com/2013/07/anil-thakraney-is-the-urban-bias-finally-disappearing/

Hathway ties up with D-Link to offer routers
Hathway Broadband launches high-speed 'Wi‐Fi Broadband Homes' with free D-Link wi-fi routers
http://www.mxmindia.com/2013/07/hathway-ties-up-with-d-link-to-offer-routers/